Revolutionizing Outdoor Adventures: Jeep® Introduces ARTT Concept Tent

Introducing the Jeep® Awning and Rooftop Tent Concept



In an exciting announcement during the Overland Expo West held in Flagstaff, Arizona, Jeep® Performance Parts (JPP) unveiled their latest innovation—the Awning and Rooftop Tent (ARTT) concept. This state-of-the-art camping solution is specifically tailored for the Jeep Wrangler, aiming to enhance outdoor adventures for enthusiasts who love overlanding.

The ARTT Concept Unveiled


The ARTT integrates a premium and lightweight design, combining both an awning and rooftop tent into a single, low-profile unit. This all-in-one system offers ease of setup and a seamless experience for camping enthusiasts. Developed in partnership with Dometic, a leader in mobile living, the ARTT concept reflects a commitment to quality and functional design.

One of the standout features of the ARTT is its construction with a lightweight carbon-fiber shell, which not only improves aerodynamics but also simplifies the attachment process. Unlike traditional rooftop tents that often require cumbersome roof racks, the ARTT mounts directly to the Jeep Wrangler’s roof, providing stability without added weight.

Design and Functionality


Set to be displayed on the Jeep Wrangler 4xe Sunchaser concept, which debuted at the 2025 Easter Jeep Safari, the ARTT offers several functionalities that set it apart in the outdoor lifestyle market. The tent can comfortably accommodate a queen-size mattress, ensuring spacious and cozy lodging during outdoor excursions. Additionally, it features Dometic's AIR Frame Inflation technology, enabling quick and hassle-free pitching.

The awning, which swings out a full 270 degrees, provides ample shade and shelter, enhancing the camping experience further. Users can access the interior of the tent directly from the Jeep Wrangler through the vehicle's freedom panels, adding convenience and ease of access to stored items.

A Blend of Tradition and Technology


Mike Koval, Senior Vice President and Head of Sales Operations for the Jeep brand, expressed excitement over the ARTT's potential impact on outdoor adventures. He emphasized that this lightweight and compact design caters to Jeep owners who seek versatility, whether they are embarking on lengthy overland trips or spontaneous weekend getaways.

This concept was developed through the Stellantis Star*Up intrapreneurship program, which encourages employees to foster innovative ideas for new products and services. This initiative highlights Jeep’s ongoing commitment to meet the evolving needs of its adventurous customer base.

Features and Modifications


The Jeep Wrangler 4xe Sunchaser, showcasing the ARTT concept, comes equipped with a multitude of modifications that enhance both its aesthetics and functionality. Significant changes include a 2-inch lift kit, concept vented high-top steel fender flares, integrated MOLLE panel side storage boxes, and robust BFGoodrich KM3 mud-terrain tires, making it the ultimate off-road companion.

The interior also boasts custom features like two-tone leather seats and an IP multi-accessory rail to accommodate modern accessories, reinforcing the Wrangler's ability to cater to diverse user needs.

Conclusion


The introduction of the ARTT concept tent represents a significant advancement in camping technology, targeting outdoor enthusiasts who live for adventure. With Jeep’s legacy of innovation and commitment to creating high-quality products, the ARTT concept is poised to redefine how adventurers experience the great outdoors. For those eager to hit the trails and embrace nature, the ARTT could very well become an essential part of their quest.

Stay updated on this development by following the @jeepperformancepartspage on Instagram, where you can see the ARTT in action as drivers take on challenging terrains.

Topics Consumer Products & Retail)

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