#United States #Atlanta #Beverages #Jamba #Cloud Whip

Jamba's New Beverage Innovation: Cloud Whip

Jamba®, a leader in the smoothie and bowl market, has launched an innovative beverage customization option known as Cloud Whip. This new offering allows customers to enhance their favorite drinks with a creamy topping that not only improves flavor but also aligns with health-conscious trends emphasizing the inclusion of protein.

The Cloud Whip officially makes its debut across Jamba's Over Ice beverage lineup, blended coffee selections, and smoothies, providing a variety of new choices for those seeking refreshing yet nutritious options. The Protein Cloud Whip variant includes an additional 10 grams of protein, appealing to fitness enthusiasts and anyone looking to boost their nutrient intake with every sip.

“As the demand for customizable, protein-rich beverages continues to rise, we recognized the need to offer drinks that are not only delicious but also functional,” explained Kate Morgan, the Vice President of Marketing at Jamba. “The introduction of Cloud Whip is a reflection of our commitment to flavorful innovations that offer our guests the ability to personalize their drink experience.”

This strategic introduction marks another phase of Jamba's evolution in beverage innovation, alongside the exciting launch of Cloud Whip-Topped Blended Coffee. These latest additions are aimed at providing fresh and crave-worthy options for both coffee lovers and fruit smoothie aficionados alike.

Pricing and Availability
Starting this month, guests can sample these new offerings at participating Jamba locations nationwide. The Cloud Whip will be available for an additional $0.50, while the Protein Cloud Whip will cost $1.00 more than the base drink prices, which may vary by location.

For information and updates regarding these and other Jamba products, customers can visit Jamba.com or download their app for exclusive offers.

About Jamba
Founded in 1990, Jamba has developed into a prominent lifestyle brand known for its freshly blended fruit and vegetable smoothies, as well as made-to-order bowls and snacks ideal for on-the-go consumers. As of June 28, 2026, Jamba operates over 750 locations across 36 states in the U.S. and has extended its reach into eight international markets. Customers are encouraged to join the Jamba rewards program for special promotions.

In an ever-evolving beverage market, Jamba remains dedicated to ensuring that every sip not only tastes great but offers nutritional benefits, setting the standard for what customers can expect from their drink choices in the years to come.