New Visions for the Future: The Launch of the 4th China-CEEC Expo and International Consumer Goods Fair

New Visions for the Future: A Glimpse into the 4th China-CEEC Expo



On May 22, 2025, the 4th China-Central and Eastern European Countries (CEEC) Expo and International Consumer Goods Fair officially commenced in Ningbo, located in the Zhejiang province of China. Organized under the theme "New Visions for the Future," this event has attracted significant attention, welcoming over 15,000 visitors from 72 different countries and regions. Expectations are high, with projected import purchases at the expo anticipated to exceed 10 billion yuan.

The exhibition space spans an impressive 80,000 square meters, which is divided into two primary sections: the CEEC exhibition area and the consumer goods export area. The CEEC area, covering 20,000 square meters, features more than 400 exhibitors showcasing over 8,000 unique products. Visitors can explore a variety of items, including Czech beer, Slovenian honey, Hungarian down products, and Slovenian skiing equipment. In contrast, the consumer goods export section hosts over a thousand Chinese companies that present high-quality offerings, including various consumer products and innovative technology solutions. This arrangement allows buyers from around the globe to immerse themselves in the latest advancements in technology and consumer goods.

Throughout the expo, several business forums and intergovernmental exchange events are scheduled. Among the highlights is a joint conference organized by the China-CEEC Chamber of Commerce, focusing on customs cooperation and compliance strategies to strengthen adherence to regulations. Additionally, the China-CEEC City Mayors Forum 2025 is set to introduce new urban management paradigms, while the International Regatta China-Central and Eastern Europe aims to promote interpersonal exchanges.

Moreover, interactive events such as the CEEC "Hi-Go" Shopping Festival are being hosted as part of a hybrid online and offline platform. This year, Slovenia and Slovakia are featured as guest countries, and all 14 CEEC nations will be represented at the expo. Notably, first-time exhibitors from nine new countries— including the United Kingdom, France, and Germany—will join the event, further enhancing its international scope. Esteemed institutions such as the World Bank, the EU Chamber of Commerce in China, and world-renowned companies including Sanofi, Novartis, and Morgan Stanley have also received invitations, signaling a robust platform for collaboration.

Looking forward, the agenda for the expo includes expanding its influence and broadening avenues for cooperation. By supporting a regulated exchange mechanism and fostering partnership opportunities, the event aims to leverage new potentials in industrial transformation and investments. The synergy generated through interactions at this expo is expected to pave the way for significant advancements in the participating countries’ economic landscapes.

In conclusion, the 4th China-CEEC Expo not only showcases impressive products but also serves as a dynamic platform for fostering international business relationships and encouraging innovative partnerships. As the world continues to adapt and change, this event exemplifies the collaborative spirit needed for a prosperous global economy.

Expo Image

Topics Consumer Products & Retail)

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