Under Armour Teams Up with TACTICALGEAR.COM for Distribution of Tactical Gear

Under Armour's New Alliance with TACTICALGEAR.COM

In a significant move to bolster its presence in the tactical market, Under Armour Tactical has announced its new partnership with TACTICALGEAR.COM WHOLESALE (TGW). This collaboration, which began in January 2026, aims to provide a dedicated distribution channel for dealers and resellers focused on serving military, law enforcement, public safety, and government sectors.

A Comprehensive Tactical Product Offering

TACTICALGEAR.COM WHOLESALE is set to enhance the availability and service levels of Under Armour's tactical product line. This partnership will allow dealers better access to a diverse assortment of tactical gear, including footwear, apparel, and mission-specific products tailored for operational professionals. With a commitment to streamline distribution, TGW will cater to a wide range of channel partners, including uniform stores, tactical retailers, and supplier procurement agencies.

This strategic collaboration is not just a mere business agreement; it represents a milestone for TGW, positioning them at the forefront of the tactical gear distribution landscape. Given the demand for high-quality tactical apparel and gear among emergency responders and law enforcement agencies, TGW's role as a distributor becomes even more crucial.

Supporting the Mission-Critical Needs of Resellers

Under Armour selected TGW for its well-established distribution framework and expertise in catering to specialized markets. Using this partnership, TGW aims to deliver a complete sourcing solution for resellers, enabling them to meet the varied needs of their customers efficiently. This includes a selection of complementary products that can augment the offerings of dealers looking to enhance their inventory.

TGW plans to provide additional resources to help reseller partners pursue agency contracts and government business opportunities, thereby opening up new avenues for growth.

Future Prospects of the Partnership

As TGW and Under Armour venture further into 2026 and beyond, the focus will remain on expanding the product mix and enhancing dealer support. This partnership seeks to set industry standards for tactical product availability and distributor reliability. The two companies are committed to ensuring that tactical dealers and resellers have the access they need to succeed in fulfilling mission-critical roles.

For those interested in becoming a dealer or seeking more information on this unique partnership, they can visit TacticalGear.com/Wholesale to connect with a team member.

About TACTICALGEAR.COM WHOLESALE

TACTICALGEAR.COM WHOLESALE prides itself on being a leading U.S. distributor serving military, law enforcement, first responders, and public safety personnel. With a diverse portfolio of operational gear, apparel, footwear, and equipment, TGW is dedicated to providing the essential products and support that its dealer partners need to serve the mission-critical customers efficiently.

With Under Armour Tactical entering this partnership, both companies are poised to make significant strides in the tactical industry, ensuring that the needs of those in public safety and service roles are met with the highest quality gear available today.