#Japan #Tokyo #unerry #Tokyo NEXT 5G #Beacon Bank

Unerry Selected as Developer Promoter in Tokyo's NEXT 5G Project

Tokyo-based company Unerry, which operates the real-time behavioral data platform Beacon Bank, has recently been chosen as a Developer Promoter for the Tokyo NEXT 5G Boosters Project. This initiative is part of Tokyo's commitment to leverage next-generation communication technologies to foster urban innovation and improve the quality of life for its citizens.

The NEXT 5G Boosters Project aims to support startups across diverse sectors such as media, mobility, dining, disaster prevention, and environmental sustainability. Unerry plans to utilize its substantial database, comprising approximately 240 million IDs of flow data, to assist in comprehensively addressing urban challenges and enhancing real-time data usage.

Unerry's Business Theme

Unerry focuses on the theme of creating a comfortable urban environment using next-generation communication technologies and data. They aim to support the city's residents by analyzing urban needs, facilitating information dissemination, and generating unique experiences through real-time data utilization. Furthermore, they will evaluate the impacts of these initiatives to ensure effective social implementation.

The company’s unique validation platform enables collaborative efforts with various stakeholders, including telecommunications providers, research institutions, financial entities, and others. This collaboration is essential for building a data ecosystem that reduces barriers for startups utilizing real-time data, thereby fostering lower-cost communication infrastructures.

Aiming for Business Innovation

The project seeks to empower startups and promote their business value by creating profitable services that utilize advanced communication technology. By establishing partnerships that extend throughout Tokyo—from urban areas to remote islands—there is a concerted effort to enhance competitiveness and encourage innovation.

In his commentary, Hidetoshi Kosaka, Unerry’s Smart City Development Manager, highlighted how this project closely aligns with the company’s mission of `(Data & Future Comfort)`. He emphasizes the importance of establishing an `environmental intelligence`, where various kinds of data—like flow, purchasing, and sensor data—integrate seamlessly into the urban infrastructure, creating organic and enriching experiences for the community.

Building a Nationwide Smart Service Model

Unerry envisions not only implementing successful models of next-gen communication technologies in urban settings but also expanding these efforts nationally. The objective is to contribute to the extensive rollout of smart services originating from Tokyo, showcasing the potential of data-driven urban development.

As a data company founded in 2015, Unerry employs GPS and beacon technology to analyze vast datasets from approximately 150 smartphone applications, accumulating around 850 million IDs of flow data. Their operational ethos revolves around creating a comfortable future through innovative data solutions aimed at OMO marketing and smart city initiatives.

For further information about the NEXT 5G Boosters Project, please refer to their official website: Tokyo NEXT 5G Boosters Project. For inquiries, contact Unerry's public relations department via email at [email protected].