Celebrate SEGA's 65th Anniversary with Exclusive SEIKO Watches

SEGA's 65th Anniversary and the SEIKO Collaboration

In a momentous announcement, SEGA has revealed its latest offering commemorating its 65th anniversary. The company has teamed up with renowned watchmaker SEIKO to launch an exclusive line of collaboration watches. These timepieces are set to be available for pre-order starting February 6, 2026, through the SEGA Store Online, allowing avid fans and collectors to secure their own piece of SEGA's legacy.

The collaboration watches feature distinctive design elements that celebrate SEGA’s rich history. The indices incorporate SEGA's original font for the Arabic numerals, ensuring a nostalgic touch for enthusiasts. The SEGA logo is prominently displayed at the 3 o’clock position, while a unique sub-dial at the 6 o’clock position showcases none other than Sonic, SEGA’s iconic blue hedgehog and mascot.

These watches are designed to appeal to a wide audience, with sizes suitable for both men and women. Available in two stylish color variations—black and silver—these timepieces seamlessly blend into both business and casual settings, making them perfect for any occasion.

One noteworthy feature is the engraved back of the watch, which boasts the special 65th anniversary logo along with a limited edition number. The inner flap of the watch's original box proudly displays SEGA's mission statement, “Empower the Gamers,” making this product not only a testament to timekeeping but also a celebration of gaming culture.

Product Information:

- Product Names:

SEGA 65th Anniversary SEIKO Collaboration Model Black
SEGA 65th Anniversary SEIKO Collaboration Model Silver

- Price:

Each watch is priced at ¥71,500 (excluding tax), with a base price of ¥65,000.

- Ordering Period:

Begins at 10:00 AM on February 6, 2026.

- Release Date:

Scheduled for early October 2026.

- Specifications:

- Movement: Battery-operated, with an approximate lifespan of 3 years.
- Water Resistance: Daily life reinforced water resistance (up to 10 bar).
- Magnetic Resistance: JIS Class 1
- Caliber Number: 7T92
- Case Material: Stainless steel
- Glass Material: Hardlex
- Case Dimensions: 47.2mm (height), 39.2mm (width), 11.25mm (thickness)
- Band Width: 20mm
- Band Material: Stainless steel
- Chronograph: 1/20 second
- Easy Adjust Band

These watches will be available for purchase through the SEGA Store Online, making it convenient for those who wish to add this unique piece to their collection.

Where to Buy:

The watch can be ordered via the SEGA Store Online: SEGA Store

The images provided represent artistic renditions of the watches.

Please note that the company names and product names mentioned herein are trademarks and registered trademarks of their respective companies.

With these limited edition timepieces, SEGA fans can celebrate not only the company’s heritage but also the companionship and joy that gaming has provided over the years.