Narwal Delivers Revolutionary Deep Cleaning Technology at IFA 2025

Where Innovation Comes to Life: Narwal at IFA 2025

Narwal, a leader in smart floor care solutions and one of the top five vacuum brands worldwide, is thrilled to announce its participation in IFA 2025, taking place from September 5 to 9 at Messe Berlin. This event will serve as a platform for Narwal to unveil the evolution of its product philosophy and to showcase its mission of simplifying and making intelligent deep cleaning more accessible.

At Narwal, we believe that true cleanliness goes beyond mere appearances. This core belief guides all our innovations, aiming to design devices that not only clean but also understand how to take better care of your home in a smarter and more intuitive way. During IFA 2025, this vision comes to life with 'Flow,' a revolutionary technology that pushes the boundaries of smart cleaning and embodies Narwal's commitment to deep cleaning.

On September 4, Narwal will host an exclusive event within IFA Next. While details remain confidential until the big day, this unveiling will mark a significant milestone for the brand. It will not only introduce the most advanced robot vacuum Narwal has ever created but will also provide insights into the company’s expansion beyond robotics to a broader ecosystem of floor care tools.

Throughout the exhibition, Narwal invites visitors to its booth located in Hall 9, Stand 119. Attendees can immerse themselves in the Narwal universe, experiencing more than just product showcases. This immersive experience is designed to highlight Narwal's engineering obsession—from adaptive intelligence and ergonomic design to the precision of its washing and vacuuming technologies. It is here that the design philosophy behind Flow will be subtly revealed—through sleek lines, rail-guided movement, and seamless integration—inviting visitors to discover how Narwal redefines cleaning in everyday life.

At IFA 2025, Narwal encourages everyone to look beyond the surfaces—to explore not only what is new but also what is on the horizon.

About Narwal

Founded in 2016 by Junbin Zhang, Narwal develops innovative products that transform the everyday. Each solution addresses real-world challenges with a strong focus on understanding user needs through in-depth research and development. This approach has led to multiple global firsts, such as the self-cleaning mop, AI-powered DirtSense technology, and the Zero-Tangle system. Every detail is meticulously crafted to offer products that are both high-performing and aesthetically pleasing, merging design and functionality for a simplified daily life.

Ranking among the world’s top five vacuum brands, Narwal services over 4 million households across more than 30 countries, including Europe, North America, South Korea, and Australia.

Narwal IFA 2025