#Japan #Digital Transformation #Tokyo #GDX #tripla Corporation

tripla Joins GDX to Transform Local Tourism

In a significant move to revolutionize local tourism, tripla Corporation has joined the General Association for Local Government Digital Transformation (GDX). This strategic partnership aims to maximize regional charm and promote tourism through innovative digital solutions. Tripla has established itself as a leading company, offering IT solutions tailored for the hospitality industry, particularly through its renowned reservation system, tripla Book. This system empowers over 8,000 accommodation facilities to streamline their booking processes and enhance customer experiences.

The focal point of this collaboration is the comprehensive reservation platform designed for tourism associations and Destination Management Organizations (DMOs). This platform, developed in collaboration with the Fukushima City Tourism Convention Association, allows users to search and book accommodations in one seamless process. By integrating this system into tourism web media, it promises to enhance regional tourism promotion and invigorate local economies. The initiative has already seen impressive results; within just two weeks of launching, approximately 300 users registered on the “Fukushima City Tourism Note”, a platform made possible by tripla.

One of the standout features of this unified reservation platform is its capability to automatically update booking settings across various channels. Every accommodation facility makes changes on their official sites, which are then reflected on DMO’s booking sites, drastically reducing administrative burdens while simultaneously increasing booking opportunities. This innovative system demonstrates how technology can facilitate cooperation between local attractions and enhance tourism.

Furthermore, this initiative is showcased in the Local Government DX Guide Vol.6, which focuses on city promotion and the trends of tourism digital transformation. It is being highlighted as a prime example of how DMOs can effectively utilize local tourism resources to amplify their outreach and attract visitors.

In addition to its participation in GDX, tripla continues to push forward in developing various SaaS solutions tailored for the accommodation industry. Since launching the AI chatbot tripla Bot in January 2017, Tripla has introduced several key products, including tripla Connect, a CRM and marketing automation service, and tripla Boost, an advertising operation agency service. The company is committed to enhancing self-booking rates and assisting hospitality businesses in acquiring new customers.

Tripla Corporation was established on April 15, 2015, and is headquartered in Shinjuku, Tokyo. The company went public on the Tokyo Stock Exchange's Growth Market in November 2022, showcasing its growth and the increasing demand for its services in the digital transformation of the hospitality sector.

Looking ahead, GDX and tripla Corporation are set to continue their collaboration, leveraging digital technologies to foster regional tourism and economic revitalization. Their partnership represents a bright future for local travel experiences, driven by innovation and technological advancement. For more information, visit tripla’s official site and GDX’s contact page.