#Japan #Tokyo #GeeXPlus #Gigguk #Soul Mart

Introduction

At the renowned Anime Expo 2025 in Los Angeles, GeeXPlus, a subsidiary of the KADOKAWA Group, announced the launch of a groundbreaking anime production initiative named 'GeeXProductions.' This endeavor aims to connect international content creators with the vibrant anime market, catering to the expanding global audience of anime enthusiasts.

Background of the Initiative

Established in 2019, GeeXPlus has focused on managing overseas creators specializing in anime, games, and manga. As part of KADOKAWA, which continues to generate numerous intellectual properties, GeeXPlus aspires to be a bridge linking content markets both domestically and internationally. With a growing pool of overseas creators exhibiting exceptional talent and passion for anime, the company recognizes the need to explore innovative collaborations and projects that unlock their potential. This new initiative, GeeXProductions, is meant to support not only creator management but also the production and development of content, establishing a new source of anime rooted in influencer-driven creativity.

Initial Projects Launch

GeeXProductions is starting with three key anime projects. Among them, one notable work is the short film titled 'bâan-大人の彊界-' (bâan: Adult’s Realm), created by the influential YouTube animator Gigguk (Garnt Maneetapho). This film, delving into themes of cultural identity and belonging through the eyes of two protagonists searching for their place in a fantastical world, will have its Japanese premiere in August 2025 at a local theater, followed by a YouTube release alongside an insightful behind-the-scenes documentary.

Another exciting project, 'Soul Mart', is an original 12-episode anime series helmed by Dillon Goo, a 3D animator and YouTuber with over 1.3 million subscribers. The narrative revolves around a young man, Kiel, whose life takes a dramatic turn after consuming a mysterious energy drink, leading him into a fight against dark forces. The pilot episode is set for release in November 2025, with the full series following in 2027.

Gigguk’s Enthusiasm for Anime Creation

Gigguk remarked, "Anime has profoundly transformed my life. Creating anime has always been a dream of mine since childhood. My diverse life experiences across various cultures and understanding of the notion of 'home' deeply shaped the storytelling process of 'bâan'. This work encapsulates my journey in search of my true belonging."

Director Yoshimitsu Ohashi, whose credits include 'Code Geass: Akito the Exiled', expresses his excitement in collaborating with Gigguk, noting that he aimed to push the boundaries of creativity while maintaining a high standard of production.

Embracing Creative Expression

Through 'GeeXProductions', GeeXPlus will continue embracing both established and emerging creators, aiding them in their efforts to reach broader audiences. As mentioned by Rick Gao, Chief Officer and Executive Producer of GeeXPlus, the initiative helps in creating original anime IPs while leveraging KADOKAWA's extensive networks and expert connections within the industry. This collaboration presents an incredible opportunity to showcase creator ideas in innovative ways that resonate well with audiences worldwide.

Future Projects and Other Works

In addition to 'bâan-大人の彊界-' and 'Soul Mart', the company premiered a new episode of the popular YouTube animated series 'Otachan!' at Anime Expo 2025. With over 2 million views, the series has made a mark in the indie animation scene and reflects the diversity and creativity that GeeXPlus actively supports.

Conclusion

As the anime industry evolves, initiatives like 'GeeXProductions' signify a promising future where influencer-driven content can thrive, allowing unique narratives from around the globe to find a place in the hearts of fans everywhere. Fans eagerly await the upcoming titles and the creative journeys of Gigguk, Dillon Goo, and other talented creators that will emerge from this innovative venture.