ClassLab. Presents RIRIFE App at Marketing Week Spring
ClassLab., led by CEO Daiki Furuya and based in Chuo-ku, Osaka, has announced its participation in the upcoming Marketing Week Spring, scheduled from April 22 to 24, 2026, at Tokyo Big Sight. This event will highlight their innovative app,
RIRIFE, designed specifically for newcomers to assist them in settling into their new lives.
What is RIRIFE?
RIRIFE is a comprehensive platform targeted at users who have recently moved or are starting a new life. This app provides essential information all in one place, including local spot recommendations, hazard maps, practical articles, and coupon features. It is tailored to meet the needs of new residents, helping them navigate their new environment with ease.
Attracting Repeat Customers Quickly
New movers often have not yet settled into their preferred local shops. By utilizing RIRIFE, businesses can reach these users during this crucial period and convert them into loyal customers sooner rather than later. RIRIFE aims to facilitate interactions between local shops and new residents effectively.
Key Features for Businesses
Here's how RIRIFE can help local businesses attract and retain customers:
- - Free Listings and Coupons: Businesses can post their information and special offers at no cost, allowing them to approach new residents without any initial investment.
- - Direct Reach to New Movers: By prioritizing the display of stores with coupons on the map, RIRIFE helps businesses connect with new residents before they decide on their regular establishments.
- - User-Friendly Management Interface: The dashboard, developed in-house, allows easy addition and management of coupons.
- - Utilization of Customer Data: Businesses can leverage data regarding customer visit frequency and coupon usage for better operational decision-making.
- - Robust Features for Encouraging Repeat Visits: With functionalities like favorite registration and coupon distribution, RIRIFE aids in increasing customer retention rates and boosting sales per visit.
Experience RIRIFE at the Exhibition
Visitors to ClassLab.'s booth at the Marketing Week Spring can engage with RIRIFE in the following ways:
- - Live App Demonstration: Attendees can interact with the app to experience its user-friendly features. New search capabilities, released in December last year, will also be showcased.
- - Experience the Management Dashboard: Participants can test the ease of use for the store management interface first-hand.
- - Register Your Store On-site: Businesses can learn how to edit their listings and complete the registration process in about five minutes with careful guidance from staff.
Our dedicated team will be available to assist with any inquiries, so please feel free to visit us during the event.
About Marketing Week Spring
Marketing Week Spring is the largest comprehensive marketing exhibition in Japan, bringing together over 300 companies across nine specialized themes ranging from marketing strategy development, digital marketing, social media, and advertising, to brand building and CRM/CX.
This ideal platform allows attendees to compare, experience, and learn about the latest trends and effective strategies within three days.
Event Details
- - Name: 26th Marketing Week Spring 2026 -MaS-
- - Date: April 22-24, 2026
- - Time: 10:00 AM - 5:00 PM
- - Venue: Tokyo Big Sight South Exhibition Hall
- - Organizer: RX Japan LLC
For more information, visit the official website at
Marketing Week Spring
Additional Information About RIRIFE
For more details about the app, please visit the following page:
Company Overview:
- - Company: ClassLab.
- - CEO: Daiki Furuya
- - Established: April 2019
- - Business: Lifeline contract support, media, AI development
- - Headquarters: Osaka, Central Ward, Zaimokucho 1-8, SR Building, 10F
- - Tokyo Branch: Toranomon Towers Office, 4-1-28 Toranomon, Minato-ku, Tokyo, 19F
- - Website: https://classlab.co.jp/
- - Contact: [email protected]