Accelerating Change in the Restaurant Industry
The restaurant industry is undergoing a significant transformation focused on employee satisfaction, particularly through initiatives like the KT League by Kushi Tanaka. Based in Shinagawa, Tokyo, Kushi Tanaka Holdings, under the leadership of President Keiichi Kushi, has been at the forefront of this movement, garnering support from numerous sponsors through the KT League.
Recently, Kushi Tanaka announced the renewal of sponsorship contracts with two partner companies, which will take effect in January 2026, providing further support to their stores. This exciting development highlights Kushi Tanaka’s commitment to enhancing the working environment for its employees and solidifying community ties.
Sponsor Companies
The updated sponsorship includes two companies:
- - Daimon Co., Ltd. at the Sannomiya store (contract renewed).
- - Mobile Order Lab (Ordee) at the Nakameguro store (contract changes).
Details regarding these sponsors can be found on the special KT League website. Employees at each store will proudly wear uniforms featuring the sponsor logos, symbolizing a tangible partnership between Kushi Tanaka and its supporting companies.
About the Sponsorship Program
Kushi Tanaka promotes a community-first approach to its restaurants, aiming to create establishments loved by locals and focused on regional contributions. The KT League actively seeks organizations and companies that align with its vision to revitalize neighborhoods and support each store. The contributions from sponsors directly benefit the store operations and employee welfare, enhancing income and fostering a positive and engaging work atmosphere.
Inquiry About Store Sponsorships
- - Contract periods for sponsorship plans are either six months or one year.
- - A portion of the contributions received from sponsors is redistributed to improve employee income and enhance their job satisfaction and happiness.
Benefits of Sponsorship Plan
- - Employees of sponsoring companies can enjoy a 11% discount on their bills.
- - Sponsors will be introduced via the KT League’s official social media accounts and special site, in addition to their logos displayed prominently within stores.
What is KT League?
The KT League is a unique human resources initiative that aims to define rankings based not on sales alone but on a holistic approach towards hospitality. The goal is to create the world’s top most satisfying and cheerful dining establishments. Kushi Tanaka embodies the philosophy of creating smiles, encapsulated in the motto: "To the top with a smile."
Structure of the KT League
The league divides all Kushi Tanaka locations into three tiers and administers a competitive points system. Rankings are determined based on customer satisfaction scores from surveys and mystery shopper evaluations, along with bonus points from internal contests. This ensures that the focus remains on fan (customer) support rather than mere sales figures, thereby amplifying the value of customer loyalty.
Access to Information
The special site offers a glimpse into rankings, along with interviews with top managers at leading stores and a detailed introduction to sponsor companies affiliated with the KT League. Rankings are updated weekly to keep both sponsors and customers informed of the ongoing developments.
About Kushi Tanaka Holdings
Established on March 20, 2002, Kushi Tanaka Holdings currently operates with a capital of 300 million yen. Under the leadership of President Keiichi Kushi, the company is dedicated to operating restaurants and developing franchises. Their headquarters is located at 1-7-6 Towa Higashi Gotanda, 5th Floor, Shinagawa-ku, Tokyo. More information can be found on their official website:
Kushi Tanaka.
Kushi Tanaka Holdings Group includes various subsidiary companies such as Kushi Tanaka, TANAKA INTERNATIONAL INC., and others.