#USA #Plano #Ribbon Communications #Global Sales #Steve McCaffery

McCaffery's Role at Ribbon Communications

In an exciting development for the communications technology sector, Ribbon Communications Inc. (Nasdaq: RBBN) has named Steve McCaffery as its new Executive Vice President of Global Sales, starting at the end of October 2025. Operating out of the UK, McCaffery will report directly to CEO Bruce McClelland. This appointment is seen as a strategic move to capitalize on McCaffery's extensive experience to help drive sustainable growth in today’s fast-paced market.

CEO Bruce McClelland expressed enthusiasm for the transition, emphasizing the need for a robust organizational structure to meet customer demands in a dynamically evolving industry. “Steve's established relationships and ability to lead through significant technological shifts will be invaluable,” said McClelland. “His expertise in guiding businesses through the rapid adoption of technologies like artificial intelligence positions us well to leverage emerging trends and enhance value for our customers.”

A Proven Track Record

McCaffery brings a wealth of experience to his new role, having worked with various organizations in different capacities. His previous tenure at Ribbon included leading sales efforts in the Asia-Pacific (APAC) and Europe, the Middle East, and Africa (EMEA) regions from 2021 to 2023. His broad knowledge has been cultivated through key positions at major firms such as Halo Technology, Motorola, Google, and ARRIS, where he honed his skills in addressing the needs of service providers, enterprises, and governmental entities worldwide.

In his new capacity, McCaffery will focus on navigating the complex landscape of emerging technologies while capitalizing on growth opportunities within the data center sector, among other fields. His prior success in mobilizing sales and creating strategies for company growth is expected to enhance Ribbon’s market positioning significantly.

Vision for the Future

“This is an exciting and evolving time for our industry,” said McCaffery on his new role. He acknowledged the importance of collaboration in maximizing growth potential, stating, “I look forward to working with Ribbon's world-class sales organization and leadership team to deliver exceptional value to our customers.”

As McCaffery steps in, he replaces Dan Redington, who is departing from Ribbon at the end of the month to explore new opportunities. This transition marks a significant shift not just for McCaffery but for Ribbon as it aims to bolster its sales leadership in an increasingly competitive market.

About Ribbon Communications

Established as a leader in real-time communications technology and IP optical networking solutions, Ribbon Communications is committed to providing innovative products that facilitate secure cloud communications. The company's solutions are catered to service providers, enterprises, and critical infrastructure sectors around the globe. Ribbon is dedicated to supporting its clients in modernizing their networks to achieve improved competitive positioning.

The organization also emphasizes its commitment to Environmental, Social, and Governance (ESG) principles, offering annual sustainability reports to stakeholders. As it continues to expand its global footprint, McCaffery's leadership will be crucial in steering the company towards a future rich with growth and advancement.

For more information on Ribbon and its offerings, visit their website.

Conclusion

With the announcement of Steve McCaffery as the new Executive VP of Global Sales, Ribbon Communications is poised to navigate the complexities of the evolving tech landscape. As the company looks towards future growth opportunities, McCaffery’s leadership and vision will undoubtedly play a critical role in shaping the company’s trajectory and ensuring ongoing success.