#United States #USA TODAY #East Lansing #BIGGBY COFFEE #coffee chain

BIGGBY® COFFEE Named No. 2 Best Coffee Chain in the Nation by USA Today

BIGGBY® COFFEE has claimed the prestigious title of the No. 2 Best Coffee Chain in the United States, as determined by USA Today’s 10Best Readers’ Choice Awards. This recognition places BIGGBY® above renowned competitors, including Starbucks, Dunkin', Dutch Bros, Scooter's, and Caribou Coffee.

The honor was announced on November 12, 2025, during a year that marks the company’s 30th anniversary. Since its inception in 1995 in East Lansing, Michigan, BIGGBY® has steadily expanded to over 450 locations across 13 states, cementing its reputation as a beloved coffee franchise.

The 10Best poll reflects the preferences of coffee enthusiasts nationwide, where their votes can highlight just how beloved a brand has become in the rapidly growing coffee market. According to Erin Kaylor, President of BIGGBY®, the ranking is a testament not only to the quality of their coffee but also to the brand's enduring values of connection, community, and customer satisfaction. “This ranking recognizes the commitment every single barista and franchise owner has to making a positive impact in the community,” Kaylor said.

Mike McFall, the CEO of BIGGBY®, emphasized that the brand's approach does not conform to fleeting trends or corporate metrics. Instead, the focus remains firmly on building relationships with customers, who are pivotal to the brand's ongoing success and identity. McFall expressed gratitude to everyone who voted, underscoring that this accolade is not just an honor for the brand but for the communities they serve.

What sets BIGGBY® apart is its unwavering commitment to fostering a sense of belonging among customers and franchisees. The restaurants are designed to be inviting spaces where people can feel valued and uplifted, aligning with their core mission “to make the world a better place, one cup at a time.” The atmosphere and experience they create aim to invigorate everyday interactions.

In the past year, BIGGBY® has also refreshed its visual identity, launching under the new tagline, “BIGGBY® Makes it Better,” reinforcing its dedication to consistent quality and human connection. This logo refresh signifies a bright future and a commitment to remaining a favorite choice for coffee lovers.

Apart from building an extensive network of stores, BIGGBY® COFFEE has devoted considerable effort to supporting its franchise owners. The company is entirely franchised and adopts a people-first philosophy, focused on nurturing local businesses that contribute positively to their communities. By partnering with responsibly sourced coffee producers, they not only ensure quality products but also support producers who value environmental responsibility and community investment.

As BIGGBY® COFFEE continues to grow and innovate, the company remains rooted in its original ethos: create a world energized by purpose, connected by community, and uplifted through positive daily interactions. As the company looks forward to further expanding its reach, the AA notable achievement in the USA Today ranking acts as a confirmation of their ongoing journey towards making coffee better, for everyone.

For anyone interested in exploring what BIGGBY® has to offer or those considering franchise opportunities with the brand, further information is available at www.biggby.com.