#Hong Kong #Luxury Group #Sotheby's #Marriott International

Marriott International and Sotheby's Collaborate on 'The Art of Knowing'

In an exciting development for luxury enthusiasts, Luxury Group by Marriott International has teamed up with Sotheby’s to introduce a unique masterclass series named "The Art of Knowing". This marks the first time this exclusive series is being launched in the Asia Pacific region, further solidifying the partnership between two globally renowned brands.

The collaboration builds upon a successful kickoff last year during Sotheby’s Hong Kong Luxury Week, where private tours at Sotheby's Maison set the tone for an immersive experience in the world of luxury. This year’s series promises to deepen this journey by providing a multifaceted approach that includes both digital content and in-person experiences, allowing participants to explore the realms of rare craftsmanship, heritage, and high-value collecting.

Masterclass Offerings: An Inside Look at Luxury

Designed to enrich the understanding of fine collectibles, the masterclass series focuses on intimate sessions catering to subjects such as watches, jewelry, and fine wines. These classes are hosted by Sotheby’s seasoned specialists, offering participants unparalleled insights into the intricacies and narratives behind some of the world’s most coveted artifacts. Bart Buiring, Managing Director of Luxury for Greater China at Marriott International, highlights that true luxury perspectives extend beyond mere accommodations; they embrace opportunities for meaningful experiences and authentic discoveries.

As a testament to its commitment to excellence, the series also introduces a visually engaging one-minute masterclass video segment. These quick yet informative lessons, filmed at The St. Regis Hong Kong, feature Sotheby’s experts who distill their decades of knowledge into digestible insights. Attendees will gain insider understanding on the craftsmanship and provenance of sought-after items like high-end handbags, exquisite jewelry, and premium wines.

In-Person Masterclass Experiences

The practical aspect of "The Art of Knowing" commences with exclusive masterclass events held across select Luxury Group properties in Greater China. The series will launch its in-person offerings on September 14 at The St. Regis Hong Kong, where guests will explore a curated selection of handbags showcased in the hotel’s chic environment. The event promises an engaging experience that combines appreciation of craftsmanship with the opportunity to interact directly with stunning pieces.

As the series progresses, a second masterclass dedicated to fine watch collecting will take place on October 2 at The Ritz-Carlton, Hong Kong. Attendees will have the unique opportunity to delve into the complexities of watch design and collection all while enjoying a gourmet dining experience, featuring a collaborative menu crafted by the culinary teams of Michelin-starred L'Envol and Tosca di Angelo.

Guests attending these exclusive events will also enjoy an intimate wine tasting led by Sotheby's specialists, delving into the nuances that elevate each pairing, ensuring an immersive evening of luxury.

The exploration of luxury continues with future sessions, such as a wine-focused masterclass at The St. Regis Shenzhen Bao'an on October 15. This ongoing collaboration aims to enhance visitor enrichment and understanding of the art of collecting, thereby extending the invitation for participants to connect more intimately with the stories behind rare objects.

Conclusion: Enhancing Luxury Experiences

Both Luxury Group and Sotheby's are committed to providing guests with authentic experiences that resonate on a personal level. As they continue to innovate and expand their partnership, attendees can look forward to deeper engagements with the realms of high artistry and craftsmanship.

By facilitating direct interaction with luxurious collectibles and equipping participants with knowledge from industry specialists, the series promises to foster a rich culture of appreciation that speaks to the heart of luxury itself. This partnership seamlessly combines exceptional service with in-depth insight, opening doors to the fascinating world of high-value collectables and exceptional dining that guests will remember for years to come.