#Japan #Ergobaby #Setagaya #Futako-Tamagawa #DADWAY

Exciting Revamp Announcement for DADWAY/Ergobaby Store

DADWAY Inc., based in Yokohama, Kanagawa, is thrilled to announce the remarkable expansion and renovation of the DADWAY/Ergobaby Futako-Tamagawa Rise store, scheduled for September 8, 2025. This flagship store will transform into a hub of diverse offerings tailored for families, providing a richer shopping experience.

Expanding Horizons for Family Shopping

As part of this exciting renovation, the store will increase its footprint by utilizing the adjoining space. This newly accessible area will serve as a POP-UP space, designed to showcase seasonal and trending products while enhancing the shopping journey for families. The revamped store will feature an extensive range of carefully selected items that cater to the needs of modern families, making it a one-stop shop for high-quality baby and kids products.

At DADWAY, we believe in delivering not just products but also joyful experiences to families. Our flagship store embodies the spirit of “Exciting Days with Children” by offering an array of goods, from Ergobaby carriers to luxurious strollers, bedding, and high chairs. Customers can rely on our dedicated staff for personalized fittings and advice on selecting the perfect products for their lifestyles.

Delivering Enriching Experiences

The era we live in demands excellent quality products and memorable experiences for parents and children. The Futako-Tamagawa store has always focused on supporting families since its launch in 2011. From aesthetically pleasing and practical items to innovative time-saving products, we have evolved alongside our customers to meet their varying needs.

Nestled in the lush surroundings of the Tamagawa River, combining nature with urban sophistication, Futako-Tamagawa is an ideal locale for raising children. In recent years, the area has seen a surge of family-friendly shops and experiential events, making it a vibrant destination that attracts both local residents and visitors.

The DADWAY community is closely linked with this evolving lifestyle, and our membership numbers in Setagaya, Tokyo, validate this strong connection. With the expansion project, we aim to align with the unique values of Futako-Tamagawa while establishing our store as an indispensable space for families.

A Space for Choice and Enjoyment

With the additional space, we are excited to offer our customers a more comfortable environment to choose products. Imagine spacious areas to try out strollers and enjoy workshops aimed at creating unforgettable memories with children. Additionally, the POP-UP section will host themed events that change every two months, allowing families to engage with the latest products in fun and creative ways.

Starting with our inaugural POP-UP event on September 8, we encourage families to stay tuned for more details to come and to experience everything our store has to offer.

Significance of the Renovation

This renovation holds significant importance for our business strategy. The Futako-Tamagawa location is not merely a sales point; it will become a flagship for sharing new products, services, and brand values. We believe that through unique events and curated selections, customers can experience the joy and richness of parenting advocated by our brand. This shared resonance will foster deep trust and affection for our brand, translating not just into sales but into lasting relationships with our customers.

Our goal is to transform the store from a mere shopping destination to a place where families become brand advocates. This renovation will serve as a pivotal site for creating new customer experiences that drive successful branding and marketing strategies, paving the way for future sales and product direction.

Store Overview

• - Store Name: DADWAY/Ergobaby Futako-Tamagawa Rise Store
• - Address: 2-21-1 Tamagawa, Setagaya, Tokyo, Japan
• - Access: Directly connected to Futako-Tamagawa Station on the Tokyu Den-en-toshi Line and Oimachi Line
• - Hours: 10:00 - 20:00 (Closed on public holidays, adhering to mall hours)
• - Phone Number: 03-6431-0939
• - Reopening Date: September 8, 2025
• - Website: DADWAY Official Site

Company Profile

• - Company Name: DADWAY Inc.
• - Headquarters: 2-15-12 Shinyokohama 2-chome, Kohoku Ward, Yokohama, Kanagawa, Japan
• - Leader: Kohto Ohno, CEO
• - Established: October 1, 1992
• - Capital: ¥30 million
• - Website: DADWAY Homepage

Since 1992, DADWAY has been importing and selling top-quality baby products globally. As the Japanese official distributor of Ergobaby, alongside brands like Sassy, NUK, and aden + anais, we are committed to addressing the needs of Japanese parenting families with our original product planning. Our family-focused select shop, DADWAY, complements our offerings beautifully.