#Japan #Tokyo #Beauty Technology #KINUJO #Microbubble Japan

Microbubble Japan and KINUJO: A Strategic Alliance in Beauty Innovation

In a significant move to enhance beauty services, Microbubble Japan, headquartered in Shibuya, Tokyo, has formed a strategic capital and business partnership with KINUJO, a luxury beauty appliance brand located in Chiyoda, Tokyo. This partnership was officially announced by Keisuke Takabayashi, President of Microbubble Japan, and Ryota Kamijo, President of KINUJO, during a ceremonial handshake.

Background of the Partnership

Microbubble Japan has gained prominence in the beauty industry with its innovative nano-bubble system, "marbb," which is currently implemented in approximately 10,000 beauty salons across Japan, as of November 2025. Their commitment lies in infusing daily life with new value while extending the "life of beauty"—a term that signifies the period during which individuals can enjoy healthy aesthetic qualities.

On the other hand, KINUJO is renowned for its dedication to crafting high-end beauty appliances through collaboration with beauty professionals and hair salons. The brand focuses on designing cutting-edge products, including hair straighteners and dryers, that merge technology and aesthetics, thus setting a new standard for beauty experiences.

A Growing Need for Personalized Beauty

As average life expectancy increases and lifestyles become more varied, the desire to remain authentically beautiful—regardless of age or gender—continues to rise. This societal shift underscores the need for creating seamless experiences that connect beauty professionals with everyday life.

Microbubble Japan and KINUJO believe that merging their expertise in both BtoB and BtoC sectors will facilitate the creation of innovative beauty experiences that promote the extended "life of beauty." The two companies are optimistic that this collaboration will yield novel product developments, marketing cooperation, and expanded distribution channels. Together, they aim to push the boundaries of salon-quality beauty experiences into daily life, ultimately contributing to a further prolongation of beauty’s health span.

Company Profiles

Microbubble Japan

• - Headquarters: 5-27-5 Sendagaya, Shibuya, Tokyo 151-0051, Japan
• - CEO: Keisuke Takabayashi
• - Founded: May 2017
• - Business Focus: Design, development, manufacturing, and sales of nano-bubble systems for beauty salons
• - Website: marbb.com

KINUJO

• - Headquarters: 7-11 Rokubancho, Chiyoda, Tokyo 102-0085, Japan
• - CEO: Tomoaki Hamada
• - President: Ryota Kamijo
• - Founded: May 2012
• - Business Focus: High-end beauty appliance brand

In conclusion, this strategic partnership between Microbubble Japan and KINUJO marks a promising chapter in the beauty industry, one that emphasizes innovation and quality while catering to the evolving needs of consumers. By combining their strengths, both companies are set to redefine the standards of beauty experiences, making them more accessible and enjoyable for everyone.