Experience the Refreshing SEKKISEI Cooling Lounge
The renowned skincare brand, SEKKISEI, has launched an innovative campaign designed to tackle summer's harsh effects on the skin. Operating under the umbrella of KOSÉ Corporation, the campaign promotes the cooling sensation of 'Chilled SEKKISEI' which can be particularly beneficial during the sweltering summer heat. Taking place from July 1 to August 31, 2026, the SEKKISEI Cooling Lounge pop-up event lets visitors experience refreshing skincare at its best.
The SEKKISEI Cooling Lounge Experience
Set against a backdrop of an exquisitely crafted ice world, the SEKKISEI Cooling Lounge creates a tranquil atmosphere where visitors can indulge their senses. As attendees step inside, they are greeted not only by cool melodies but also by the refreshing aroma of SEKKISEI products. The experience aims to immerse guests in the delightful sensations that using the 'Chilled SEKKISEI' brings to sun-parched skin.
Located at the Maison KOSÉ Ginza, the pop-up features exciting sensory engagements. The main floor includes an 'Ice Beauty Bar,' where visitors can enjoy the chilled products in a stunning ice-themed setting, while the first floor hosts a variety of interactive experiences, such as the 'Freezer Photo Studio' where guests can capture unique moments in the icy ambiance.
For those seeking additional fun, the lounge offers 'My Bottle Atelier' where visitors can personalize their own SEKKISEI skincare bottles using sustainable materials and eco-friendly paint. Guests can also participate in the 'SAVE the BLUE' rhythm game, contributing to ocean conservation efforts while enjoying the process.
Celebrity Guests from Number_i Share Their Experience
Adding to the flair of the event, the global brand ambassadors of SEKKISEI, Number_i, comprised of Shoyo Hirano, Yuta Jinguji, and Yuta Kishi, made their appearance to dive into the chilling experience of 'Chilled SEKKISEI.' Visitors were delighted when the trio expressed their excitement at the Ice Beauty Bar, proclaiming, “Feeling this chill throughout our bodies is absolutely delightful!” The vibrant atmosphere became infectious, leaving attendees eager to explore every corner of the installation.
The group engaged in light-hearted discussions about their summer plans; Jinguji playfully highlighted activities such as watermelon splitting while Kishi quipped about not actually having a yard to enjoy such activities in! As the session continued, they shared their personal feelings towards the summer heat, with Hirano and Jinguji admitting their aversion to Japan's muggy conditions, while Kishi, the summer-lover of the group, fondly reminisced about the joys of a cool room and delicious summer meals.
A Hands-On Approach to Creative Bottles
The fun didn't stop at the tasting! Number_i also took time to engage with attendees by trying their hand at creating custom SEKKISEI bottles in the 'My Bottle Atelier.' Drawing inspiration from nature, Hirano, Jinguji, and Kishi each chose unique designs to decorate their bottles. The trio expressed camaraderie and creativity during the process, discussing color choices and giving input to one another, guaranteed to reflect their individuality.
A Commitment to Environmental Awareness
In the spirit of supporting the environment, Number_i participated in trivia challenges revolving around the 'SAVE the BLUE' initiative, focusing on coral planting activities. This interactive session was both informative and entertaining, with the group ensuring everyone left with smiles and newfound knowledge about the importance of corals.
Conclusion: SEKKISEI's Summer Refreshment Awaits!
The SEKKISEI Cooling Lounge provides a unique opportunity to experience skincare like never before, encouraging visitors to embrace the refreshing qualities of 'Chilled SEKKISEI.' From personalized bottle creations to flavorful skin experiences, the pop-up stands as a summer delight that shouldn't be missed. To experience this immersive showcase, don't forget to visit Maison KOSÉ Ginza this summer!
Find more details and get the latest updates on the event through the SEKKISEI official website and their social media.