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January 2026 Monthly Report on Gaming PC Market Trends

The Japanese gaming PC search platform, gg, operated by the Limited Liability Company Kidukeba under the leadership of Kanta Fukuda, has unveiled its monthly report for January 2026. This report summarizes the fluctuation of gaming PC (BTO) prices, revealing interesting insights into the current market scenario.

Price Tracking Tools
The report leverages the 'Gaming PC Price Check Tool' provided by gg, which categorizes BTOs based on their key component - the GPU. The PCs are classified into three performance tiers: entry-level, mid-range, and high-end. The price fluctuations can be examined in three distinct ways:

• - By performance tier (Entry/Mid-Range/High-End)
• - By GPU models
• - By configuration (GPU + CPU)

The average market price is calculated based on the data of BTOs listed on gg, utilizing the median price as a reference.

January 2026 Price Summary
According to the report, the January 2026 market experienced notable price shifts due to adjustments implemented by various BTO manufacturers during the holiday season. As a result, all performance tiers recorded an increase in market prices. The entry-level and mid-range segments displayed a stabilizing trend towards the end of the month, while the high-end segment saw continuous price hikes, culminating in a significant surge by month-end.

Price Fluctuations by Performance Tier

1. Entry-Level
- January 1: ¥233,800
- January 31: ¥244,139 (+¥10,339, +4.4%)
- Popular GPUs: RTX 5060, RTX 5050, RX 9060 XT (8GB)

2. Mid-Range
- January 1: ¥329,980
- January 31: ¥344,480 (+¥14,500, +4.4%)
- Popular GPUs: RTX 5070, RX 9070

3. High-End
- January 1: ¥443,800
- January 31: ¥509,480 (+¥65,680, +14.8%)
- Popular GPUs: RTX 5090,

Price Changes by Configuration

This data reflects the available BTO computers at various times, meaning stock shortages or sales halts from specific manufacturers can temporarily skew the prices. Please consider these figures as general indicators.

Most Popular Configurations - Price Changes

1. RTX 5060 (8GB) x Ryzen7 5700X
- Init Price: ¥221,715
- End Price: ¥221,715
- Change: ¥0 (0%)
- Remark: Extremely stable performance for entry-level configuration.

2. RTX 5070 Ti (16GB) x Ryzen7 9800X3D
- Init Price: ¥433,485
- End Price: ¥455,800
- Change: +¥22,315 (+5.1%)

3. RTX 5070 (12GB) x Ryzen7 7800X3D
- Init Price: ¥348,800
- End Price: ¥349,800
- Change: +¥1,000 (+0.3%)

Top 3 Configurations with Maximum Price Increase

1. RTX 5090 (32GB) x Core i9-14900KF
- Init Price: ¥759,800
- End Price: ¥974,800
- Change: +¥215,000 (+28.3%)

2. RTX 5060 Ti (8GB) x Core Ultra9 285K
- Init Price: ¥324,800
- End Price: ¥486,980
- Change: +¥162,180 (+49.9%)

3. RTX 5060 (8GB) x Core Ultra9 285K
- Init Price: ¥314,800
- End Price: ¥466,980
- Change: +¥152,180 (+48.3%)

Top 3 Configurations with Maximum Price Decrease

1. RX 9060 XT (8GB) x Core Ultra7 265KF
- Init Price: ¥339,980
- End Price: ¥265,800
- Change: -¥74,180 (-21.8%)

2. RTX 5060 Ti (16GB) x Ryzen9 9900X3D
- Init Price: ¥589,980
- End Price: ¥519,480
- Change: -¥70,500 (-11.9%)

3. RTX 5070 Ti (16GB) x Ryzen7 7700X
- Init Price: ¥450,010
- End Price: ¥382,910
- Change: -¥67,100 (-14.9%)

About gg

gg, launched in October 2025, is a premier platform for gamers, enabling comprehensive searches across various manufacturers for gaming PCs and BTOs. Users can apply filters based on price, GPU, CPU, memory, storage, and more to find their ideal machine.

Due to the volatility in gaming PC pricing driven by market conditions and inventory status, it's crucial to continuously monitor current market trends when considering purchases. gg intends to regularly provide updates on gaming PC market dynamics.

• - gg Website

Operational Information

Company Name: Limited Liability Company Kidukeba
Representative: Kanta Fukuda
Corporate Website: Kidukeba
Gaming PC Search Site: gg
Coupon and Sale Information Media: Eabuzz
Email: [email protected]
Tel: 050-1726-3811