#Japan #Tokyo #Beyondge #SBWorks #Trailhead

Trailhead Launches Revolutionary Digital Food Tech Strategy

Trailhead Global Holdings, a publicly traded company known for its diverse dining brands including the popular "Kyushu Chikuho Ramen Yamagoya," has strategically initiated its "Digital Food Tech Strategy." This ambitious framework aims to redefine culinary experiences through the all-encompassing power of AI and data utilization.

Background and Objectives

The company, headquartered in Shibuya, Tokyo, set forth an ambitious medium-term management plan, projecting to reach a revenue of 20 billion yen and expand to 500 stores by March 2031. Central to this growth strategy is the Digital Food Tech initiative, which highlights the integration of artificial intelligence in redefining restaurant operations and customer experiences.

In collaboration with SBWorks and Beyondge, Trailhead is establishing a robust system to realize these goals. This partnership aims to leverage Beyondge's expertise in AI strategy consulting with SBWorks’ advanced system development capabilities to construct a seamless implementation framework that spans from strategic planning to technological execution.

Roles and Contributions of Each Company

Beyondge will be at the forefront of designing the overarching framework for the Digital Food Tech strategy, utilizing their profound knowledge gained from the "Beyond AI Industry Base." This involves crafting a comprehensive roadmap for AI integration, ensuring that Trailhead can effectively harness technology.

On the other hand, SBWorks, serving as the central technology hub for the Trailhead Group, will focus on translating this strategy into tangible AI systems. Their responsibility will encompass designing, developing, and operating these systems across various dimensions such as demand forecasting, menu optimization, operational automation, and maximizing visibility and efficiency throughout the supply chain.

By combining these elements, the project aspires to realize a "Next Generation Store" that not only enhances operational efficiency but also greatly personalizes customer experiences through the OMO (Online Merging with Offline) approach.

Future Prospects

By 2026, the plan is to initiate proofs of concept within Trailhead’s flagship stores, followed by a thorough assessment of effectiveness before rolling out enhancements across all group locations. The ultimate vision is to disseminate this established "Next Generation Store Model" through mergers and acquisitions of new brands and international establishments, significantly contributing to the achievement of Trailhead's medium-term management objectives.

The collaboration between SBWorks and Beyondge is pivotal in creating a successful AI utilization model in Trailhead's restaurant operations, potentially elevating the entire dining industry.

Overview of Each Company

Trailhead Global Holdings, Inc.

• - Headquarters: 1-2-3 Dogenzaka, Shibuya-ku, Tokyo
• - Founded: May 12, 1994
• - CEO: Tomomitsu Takada
• - Capital: 1.542599125 billion yen
• - Market: Tokyo Stock Exchange Standard Market (Securities Code: 3358)
• - Website: Trailhead
• - Business Scope: Management of group companies and ancillary operations, real estate leasing services.

SBWorks, Inc.

• - Headquarters: 1-4-16 Nihonbashi Horidome, Chuo-ku, Tokyo
• - CEO: Tomokatsu Nemoto
• - Website: SBWorks
• - Business Scope: IT consulting, support for various system development, planning and management of IT services.

Beyondge, Inc.

• - Headquarters: 1-1-3 Shibuya, Shibuya-ku, Tokyo
• - CEO: Takanori Nogami
• - Website: Beyondge
• - Business Scope: Creation and development of startups and growth hacking for large corporations.

Beyond AI Industry Base

The Beyond AI Industry Base exemplifies a collaborative organization which melds Beyondge's own AI technological prowess with extensive industrial insights from large enterprises, yielding industry-specific AI solutions.

Service Site: Beyond AI Industry Base

Detailed Explanation: Beyondge News