#United States #Washington #Education Savings #College Savings Foundation #529 Plans

Surge in 529 Gifting Programs as Holidays Approach

As the festive season draws near, 529 gifting programs are poised for their busiest period of the year, facilitating educational contributions from family and friends. The College Savings Foundation (CSF), a prominent national nonprofit, has reported remarkable growth in these programs, with an estimated $750 million contributed by families in the first three quarters of 2025.

The CSF highlights that customizable gifting portals, registries, specialized platforms, and e-certificates are streamlining the gifting process, allowing easier contributions toward educational expenses. Notably, a recent survey by the CSF indicated that the majority of high school students prefer monetary gifts for education over traditional presents. In fact, about 75% of high school sophomores, juniors, and seniors indicated they wished for easy access to funds for their 529 education plan from family and friends during special occasions.

To aid this cause further, CSF has launched its 2nd annual interactive U.S. map that showcases member gifting programs, promoting accessibility and clarity for those looking to support educational savings. Chris McGee, Chair of the CSF, stated, "529 gifting is an impact-filled way to engage a broad spectrum of supporters in discussing and funding a child’s education. Gifting connects loved ones and instills pride about a child's future."

Several member organizations have reported significant enhancements in their gifting metrics. For instance, GiftofCollege.com has experienced an impressive 200% increase in platform usage as it streamlines contributions for 529 plans either online or through physical gift cards. The flexibility and convenience offered by these platforms are increasing the scope of contributions, making education more affordable for many families.

Some notable statistics include:

• - Maryland College Investment Plan: 113% increase in contributions year-over-year (YoY).
• - NC 529 Plan: Saw a 97% growth in gifting assets.
• - Alaska 529: Recorded a 79% annual increase.
• - Scholar's Edge (New Mexico): 58% increase.
• - Tomorrow's Scholar (Wisconsin): 57% growth in contributions.

Several testimonials emphasize the beneficial impact of these gifting programs. For example, one grandparent shared how their consistent contributions over the years enabled their granddaughter to graduate as a certified nurse free of student debt. This heartwarming narrative showcases the real-life impact of thoughtful gifting, reinforcing the idea that every bit counts in the pursuit of education.

Additional evidence of growth includes:

• - Georgia's Path2College 529 Plan: 32% increase YoY.
• - Utah's my529: Increased contributions by 31% YoY.
• - ScholarShare 529 in California: 13% growth.

The CSF's goal to help American families achieve their education savings aspirations remains steadfast. This holiday season, as families come together, contributions to 529 plans can foster discussions about the future and emphasize the importance of education among loved ones. By utilizing user-friendly gifting portals, anyone can make a meaningful impact in a child's educational journey.

For more information about these programs and to access the interactive map, visit College Savings Foundation. This holiday season, let’s empower future generations by gifting knowledge and education, ensuring they have the support they need to thrive.