Restoring Dignity After Breast Cancer: A New Medical Approach by Ginza Iglad Clinic

Introduction

Dr. Masato Inui, head of Ginza Iglad Clinic, is scheduled to speak at the upcoming PMU Tokyo Summit 2025, set for November 1-2. The focus will be on the medical value and challenges surrounding areola and nipple tattooing for patients recovering from breast cancer.

This summit aims to shed light on the significance of tattoo artistry as a means to restore dignity and improve the quality of life (QOL) for breast cancer survivors. It addresses the pressing need for creating a society where such options are not only available but considered a standard choice.

The Current State of Affairs: Shedding Light on Invisible Trauma

Breast cancer remains one of the most prevalent types of cancer among women in Japan, with statistics suggesting that one in nine women will encounter this diagnosis (source: National Cancer Center’s Cancer Information Service, 2024). While advancements in breast reconstruction surgeries have improved cosmetic outcomes, many patients find that the final step—the recreation of the areola and nipple—is often overlooked.

Although recognized by the Ministry of Health, Labour and Welfare as a medical procedure, many breast cancer survivors are unaware of areola tattooing. Misconceptions and a lack of information often create barriers, delaying their psychological recovery.

In contrast, in the United States, practitioners with over 24,000 successful cases work collaboratively with healthcare institutions, integrating insurance coverage and appearance care into breast cancer recovery, leading to a society where women can once again embrace and love themselves. Establishing similar measures in Japan is vital for enhancing the quality of life for survivors.

Moving Forward: Overcoming Institutional Barriers

Dr. Inui acknowledges the exceptional nature of Japan’s national health insurance system but warns that it may inadvertently limit options for patients. Areola tattooing for practitioners is included in the 2021 guidelines for supportive care in cancer treatments set by the Japan Society of Supportive Care in Cancer. However, adequate explanations from healthcare providers are still lacking.

Recognizing this gap, Dr. Inui launched areola tattoo services at Ginza Iglad Clinic, adopting protocols established by Sherah Juarez, a leading expert in the field from Houston, Texas. At the clinic, medical professionals collaborate to utilize 3D techniques that produce natural tones and volumes for the tattooed areas.

Patients typically experience minimal discomfort during the process due to reduced sensitivity in post-reconstruction skin. Feedback from patients post-procedure often describes transformative experiences: “I feel rejuvenated,” and “It’s like time is moving again,” alongside emotional affirmations like “Welcome back, my chest.”

“This is far more than a cosmetic procedure; it’s an essential part of supporting patients’ reintegration into society,” asserts Dr. Inui.

Spotlight on Sherah Juarez

Sherah Juarez is the owner of Ink Boutique Houston in Texas, boasting 23 years of experience in artistic tattooing. She has performed thousands of procedures for breast reconstruction patients and emphasizes the integration of medical practices and artistic techniques in her educational initiatives.

Dr. Inui’s Commitment: Understanding Invisible Pain

Dr. Masato Inui's dedication to highlighting “invisible pain” in society stems from witnessing patients weep because they couldn't bear to look in the mirror post-treatment. “Even if the surgery is a success, it’s often not enough,” he states, recognizing the challenges in the healthcare landscape.

“At its core, the practice of areola tattooing is about restoring dignity for breast cancer survivors, which transcends mere beauty. It is our duty as medical professionals to communicate this accurately and ensure it becomes an option accessible to all.”

At Ginza Iglad Clinic, efforts are ongoing to collaborate with hospitals performing breast reconstruction. The long-term vision is to create a seamless experience between breast reconstruction surgeries and areola tattooing for breast cancer survivors.

A Vision for Change

“I wish for every woman who has battled breast cancer to enjoy a fuller social life. My goal is that areola and nipple tattooing become a standard medical choice, not an exception,” Dr. Inui emphasizes. His upcoming presentation aims to be a first step in advocating for this essential service.

Event Details

Event Name: PMU Tokyo Summit 2025
Date: November 1-2, 2025
Location: CITY HALL & GALLERY GOTANDA (5-minute walk from JR Yamanote Line ‘Gotanda’ Station)
Presentation Topic: “Options for Breast Cancer Patients: The Knack & Pitfalls of Areola-Nipple Tattooing” by Dr. Masato Inui

About Ginza Iglad Clinic

Ginza Iglad Clinic, managed by Dr. Masato Inui—a University of Tokyo Medical School graduate—offers a blend of dermatological and regenerative medical treatments focusing on minimally invasive procedures. They prioritize patient-centered care informed by medical knowledge and aim to provide each individual with tailored support.

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