SKIPPY® Crushin' It Tour Supports Student Need with Peanut Butter
SKIPPY® Crushin' It Tour: Fueling Student Success
The world of higher education can be both exhilarating and challenging, with students juggling studies, sports, and daily life. Recognizing these struggles, SKIPPY® has launched the Crushin' It tour, a dedicated initiative aimed at celebrating the hard work and resilience of students and student-athletes as they ease back into academic life. This journey, marked by vibrant campus events and compassionate outreach, seeks to alleviate a significant issue faced by many: food insecurity.
The Mission Behind the Tour
Unveiling its purpose, Sam Hovick, the brand manager for SKIPPY®, expressed the essence of the tour: