#Japan #Tokyo #FUMIKODA #BILLY business #ALEX to go

FUMIKODA Launches ALEX to go: A Versatile Tote Bag

FUMIKODA, a brand known for blending style and practicality in business bags, is set to unveil its latest tote bag, the ALEX to go. This innovative bag is equipped with a carry-on functionality and is scheduled for crowdfunding on Makuake starting September 5, 2025.

The introduction of the ALEX to go comes on the heels of the successful launch of the BILLY business backpack, which significantly exceeded its funding goal, raising over ¥7.46 million. This success showcases the strong demand for well-designed, functional products in the market. With the new tote bag, FUMIKODA responds to customer cravings for a stylish yet practical solution for business and leisure travel.

Co-developed with the prestigious Ginza Tailor, a 90-year-old establishment, the ALEX to go offers a unique combination of elegance and utility. Here are some standout features that make this tote bag a must-have:

• - Lightweight and Durable: Crafted from FUMITEX, an original Japanese material that's both durable and water-resistant.
• - Carry-On Capability: The bag can easily attach to wheeled luggage, making it ideal for travel and ensuring comfortable transportation even during long airport treks.
• - Convenient Design: It offers a unisex design that caters to professionals, featuring a handy rear pocket designed for essentials like smartphones.
• - Versatile Use: Perfect for business meetings, travel, or casual outings, it combines elegance with practicality.

Color and Size Options

The tote bag will be available in six trendy colors and two sizes to suit every preference:

• - Black
• - Navy
• - Warm Gray
• - Beige
• - Ivory
• - Aqua Blue

Crowdfunding Details

The crowdfunding campaign on Makuake runs from September 5, 2025 to October 19, 2025, with expected shipping in late November. Early backers can enjoy special discounts:

• - Early Bird Discount of 15% off for the first 12 backers (M Size: ¥50,490, L Size: ¥55,165)
• - Additional 10% Discounts available for the next 30 backers.
• - Each bag can also come with a wide strap option for added convenience.

FUMIKODA's Commitment to Sustainability
FUMIKODA was founded by Fumi Koda, a creative director leading the brand with a mission to enhance well-being in professional environments. Operating without any animal-derived materials, the brand utilizes high-quality artificial leather and recycled materials, all produced in Japan. Each product is meticulously crafted by skilled local artisans, ensuring quality and sustainability.

Moreover, some of FUMIKODA's upcycled products are made in collaboration with facilities that provide employment support for people with disabilities. Since its establishment in 2016, the brand has focused on sustainable material selection and ethical production methods to provide beautiful, sustainable lifestyle products.

FUMIKODA's stylish and functional approach to design has garnered a loyal following among business professionals seeking quality and aesthetics.

For more information, please visit their official website or check out their Instagram.