Summer 2026: A Historic Collaboration Kicks Off in Shibuya for SutoPri's 10th Anniversary

Historic Celebration in Shibuya

In the summer of 2026, the beloved 2.5-dimensional idol group, SutoPri, is set to make a significant mark in Shibuya as they celebrate their 10th anniversary. From August 7 to 30, the expansive Shibuya area will transform into a vibrant tribute to the group with the launch of the event titled "SutoPri 10th Anniversary in Shibuya with Tokyu Group." This massive collaboration kicks off with a partnership between SutoPri's managing company, STPR, and the Tokyu Group, heralding the first phase of what promises to be an engaging series of events.

A Journey Through Shibuya

On June 4, 2026, SutoPri will officially celebrate its decade-long journey, and this event is designed to thank their loyal fans. Leading up to the grand finale of their summer tour, "Strawberry Memory Vol. 10th Anniversary – SutoPri Arena Tour," which will take place from August 18 to 20 in Tokyo, SutoPri's largest Shibuya takeover is being organized to engage with fans directly in the bustling cityscape.

The event will include multiple attractions such as photo spots featuring life-sized panels of SutoPri members, a digital rally across the Shibuya area, and mouthwatering collaborations with cafés that will offer exclusive SutoPri-themed menus. In addition, specially branded goods will be sold at pop-up stores, and transport options in the area will feature iconic wrapping such as the SutoPri-themed trains and buses, creating a truly immersive experience for visitors.

Exciting Event Highlights

1. Photo Panels: Unique photo spots featuring SutoPri visuals will be available across six key Tokyu Group venues in Shibuya, allowing fans to snap pictures with their favorite members’ images.
2. Exclusive Merchandise: Special postcards designed to celebrate the 10th anniversary will be given as gifts with purchases at partnered dining facilities within the Tokyu Group.
3. Collaborative Menus: A themed menu entitled "Shibuya Hikarie Strawberry Celebration!" will showcase unique items inspired by SutoPri, complete with exclusive collectible food picks.
4. Themed Events: Available at the Shibuya Food Dungeon, fans will be able to explore SutoPri’s original food items and collect limited-edition merchandise.
5. Special Transport: The SutoPri 10th Anniversary Train will run on the Tokyu Toyoko Line, adorned with celebratory imagery and advertisements, filling its interior with memories from the past decade.
6. Digital Rally: A