#Japan #Shibuya #Thermos #Pop-Up Event #ONDO

Experience the New Spring/Summer Collection at &ONDO

In an exciting event, THERMOS, a global leader in vacuum insulation technology, hosted the "&ONDO Experience Pop-Up Event" at Shibuya Modii. Running from May 27 to May 31, 2026, this event showcased the brand's latest spring and summer apparel items, aimed to promote a comfortable and environmentally friendly lifestyle.

The Influence of THERMOS Technology

Established in Tokyo, and guided by President Yuji Kataoka, THERMOS is dedicated to delivering not only warmth and coldness through their insulation technology but also a sense of comfort. The event was centered around the concept of self-care through temperature management, bridging the gap between innovative technology and everyday wear.

During the pop-up, attendees had a unique chance to interact with the newest items that debuted, such as sunshades, hats, and dry socks. The five-day event attracted a large number of visitors, creating a vibrant atmosphere, where many were eager to explore &ONDO's offerings.

The Sensory Experience of the 'Experience Box'

One of the highlights of the event was the 'Experience Box', which featured an artificial sun simulation to showcase the heat-blocking capabilities of the sunshades. Approximately 1,500 participants took advantage of this hands-on experience. Feedback from attendees revealed how effective the sunshades were in changing their perception of heat. Many expressed gratitude for the opportunity to try products they had previously considered but hadn't yet purchased.

Furthermore, the event included a social media campaign, rewarding participants who shared their experiences on platforms like Instagram and Twitter. With about 1,400 attendees posting about their 'Experience Box' sessions, the event proved to be a lively and engaging experience, further amplifying the reach of &ONDO.

A Gateway to New Customers

Some visitors discovered the &ONDO brand for the first time at this event, making it an invaluable opportunity to introduce the brand's unique offerings. The sales at the event exceeded expectations, leading to sold-out items within days. The valuable customer feedback on &ONDO products will greatly assist in future product development endeavors.

Innovative Products: &ONDO's Spring/Summer Collection

During the event, attendees explored several standout products designed for the summer heat:

COOL Heat-Blocking Sunshade (SG-C601F/SG-C602F)

These multifunctional sunshades provide heat blocking, UV protection, and are suitable for both sunny and rainy days. Two variants are offered: a high-performance model (SG-C601F) for maximum heat protection and a lightweight version (SG-C602F) prioritizing portability.

• - High-performance Model (SG-C601F): This sunshade delivers heat block rates of over 60%, complete UV protection (UPF 50+), and an impressive rate of near-infrared light reduction.
• - Lightweight Model (SG-C602F): Weighing only about 210g, it's designed for convenience, maintaining a high heat block efficiency of 40% while ensuring 100% light block and UV protection.

COOL Heat-Blocking Hat and Cap (SG-C603F/SG-C604F)

The range includes hats and caps, featuring heat block rates above 45%, UV protection (UPF 50+), and exceptional performance against glare for everyday and leisure use.

Non-Restrictive Dry Socks Crew Length (SL-C601G/SL-C601B)

These socks are designed for comfort, using unique fibers that ensure dryness and quick drying. They provide a comfortable fit, available in various sizes to cater to different customers.

A Commitment to Innovation and Comfort

Founded in 1904 in Germany, THERMOS pioneered glass vacuum bottles and established a reputation for high-quality insulation solutions worldwide. The &ONDO apparel line debuted in September 2024, continuing this commitment to comfort by focusing on temperature-related self-care. With offerings like the innovative sunshades and hats, &ONDO is set to deliver a new standard in lifestyle solutions, fully embodying the brand's mission of enhancing everyday life through smart technology. For more information on &ONDO, visit their official website here.