#United States #Wilmington #UniFirst #Workwear #Always U

UniFirst Introduces Always U™ Workwear Collection

UniFirst Corporation has recently launched its innovative Always U™ workwear collection aimed at providing a seamless blend of comfort, mobility, and modern design tailored for the active workforce. The announcement was made on September 1, 2026, highlighting the company's commitment to addressing a long-standing gap in the uniform market. Traditionally, most uniforms have either compromised on functionality for the sake of aesthetics or vice versa. With Always U™, UniFirst steps up to redefine industry standards for workwear.

Key Features of the Always U™ Collection

The Always U collection is engineered with poly/cotton fabrics that offer 10% to 12% more stretch than standard uniforms. This remarkable elasticity allows workers to perform their tasks without restriction, ensuring a comfortable experience throughout their shifts.

Enhanced Mobility and Comfort

The inclusion of internal elastic waistbands, integrated crotch gussets, and articulated knees are just some of the thoughtful design features crafted to promote unrestricted mobility. These enhancements not only boost daily comfort but also encourage efficient performance in demanding environments like manufacturing floors and transportation fleets.

Modern and Professional Design

The collection doesn't skimp on aesthetics either. With contemporary, professional designs suited for active teams, workers can maintain a polished appearance while enjoying optimal comfort. The Always U™ workwear stands out as the uniform that employees will actually want to wear.

Focus on Women

Another crucial aspect of the Always U™ lineup is the dedicated women's line. This collection is designed specifically around women's natural profiles, movements, and fit instead of adapting existing men's apparel. This addresses the underrepresentation of women in workwear design and acknowledges their growing workforce presence, particularly in industries such as construction, manufacturing, and transportation.

Practical Functionalities

Always U™ doesn't just prioritize style; it also emphasizes function. With versatile storage capabilities such as utility pockets, this workwear is crafted to accommodate the diverse needs of workers while supporting their movement throughout the workday.

Exceptional Value

UniFirst has consistently served more than 300,000 customer locations annually, providing high-quality uniforms for over 2 million workers daily. The Always U™ collection reflects this customer-centric approach, offering a high-performance product at a budget-friendly price, making it a perfect fit for managed uniform rental programs.

Steven Sintros, CEO of UniFirst, remarked, "When frontline workers spend their entire day in a uniform, what they wear matters to them and to their business. Always U delivers the best of both worlds." He emphasizes the importance of providing a collection that accommodates both aesthetics and practicality, tailored for a rental program that supports businesses on a budget.

Timeline for Availability

The Always U™ collection is set to start shipping on September 5, 2026. It will be available through UniFirst's managed uniform rental programs, which not only include careful laundering but also garment inspection, maintenance, repair, and delivery services.

Conclusion

With the launch of the Always U™ workwear collection, UniFirst sets a new industry benchmark by offering stylish, comfortable, and practical solutions for today's active workforce. The thoughtful design focused on providing enhanced mobility and a women-centric approach to workwear positions UniFirst as a leader in the uniform rental market. For more information about the Always U™ collection, visit unifirst.com/uniforms-workwear/always-u/.