#Japan #Nagoya #Beyond Cool #H°M'S

Beyond Cool: A New Destination in Nagoya

The vibrant city of Nagoya has welcomed a new flagship store, Beyond Cool / H°M′S″ WatchStore NAGOYA, officially opened on June 28, 2026. This innovative retail space merges two distinct concepts: a curated watch selection from H°M‘S“ WatchStore and an exquisite array of silver jewelry from Beyond Cool. Located in Sakae, the heart of Nagoya, this store is designed as the first street-based flagship outlet of its kind, redefining luxury shopping in the region.

A Unique Double-Level Experience

Spanning two levels, the store showcases a watch floor on the first level and a silver jewelry floor on the second. Each floor has been meticulously designed to enhance the shopping experience through thoughtful spatial arrangements. The first floor, dedicated to watches, features a warm and inviting atmosphere with modern elements like mortar and wood, creating a tranquil environment that highlights the beauty of the timepieces displayed.

Upon entering the watch floor, customers are welcomed by an array of well-organized showcases, where the elegance of different watch materials shines through. This design echoes the aesthetics of the original **H°M'S