#Japan #Tokyo #Lotte #Coolish

Experience the Refreshing Feeling of Coolish in Shibuya

Get ready for a refreshing experience in the heart of Tokyo! Lotte, a well-known brand, is hosting a unique sampling event for their popular product, Coolish. On August 17 and 18, from 5 PM to 8 PM, the 'Coolish Instant Refreshment Gate' will take place at Inaribashi Square in Shibuya Stream. This event aims to provide a cool and enjoyable way for commuters to unwind after a long day, especially those returning from the summer holidays.

After enduring the heat of late summer, many working individuals are transitioning back to their routines. To show appreciation for their hard work, Lotte is distributing 5,000 Coolish ice cream packs over the two days. Participants will walk through a fun blue gate that transports them into an experience reminiscent of a refreshing journey to the South Pole. As they pass through, a burst of cool air awaits them, complemented by the delightful taste of Coolish. The goal is to lift the spirits of all those returning to work after vacation.

As the sun sets and the commuter crowd fills the station, this event becomes a vibrant gathering. Right in the bustling center of Shibuya, this specially designed gate generates a refreshing breeze. Once participants feel the chill, they will be encouraged to grab a Coolish, allowing them to instantly rejuvenate amidst the sweltering summer heat. Lotte's messaging is clear: even just showing up for work is commendable!

Event staff will greet participants, acknowledging their efforts with a warm compliment as they hand out Coolish. The instant cooling sensation is expected to be immensely satisfying, prompting participants to enjoy their drinks while relishing in the refreshing sweetness. As they indulge in their Coolish, the joy of the moment is sure to inspire exclamations of delight.

After enjoying their refreshing treat, attendees can capture the moment at a specially arranged photo spot, evocative of the Antarctic backdrop, ensuring they leave with memorable snapshots celebrating their experience. This event isn’t solely for commuters; it’s open to anyone, including shoppers or travelers who want to cool off. The organizers invite everyone to partake in this unique offering.

Event Details

• - Event Name: Coolish Commuter Sampling Event - 'Coolish Instant Refreshment Gate'
• - Dates & Time: August 17 (Monday) and August 18 (Tuesday), 5 PM to 8 PM
• - Location: Inaribashi Square, Shibuya Stream, Tokyo (3-21-3 Shibuya, Shibuya-ku)
• - Product Distributed: Coolish Vanilla (limited quantities)

The event will proceed rain or shine, with cancellations only in the case of severe weather. Participants may only receive one Coolish per day, ensuring that everyone gets a chance to enjoy this delicious treat.

About Lotte's Coolish

Coolish is often described as a 'drinkable ice cream’ that merges the joys of refreshing ice cream with an easy-to-use format. Whether indulging at home or while on the go, every sip is a delightful escape from the heat. The purpose of Coolish is simple: to provide everyone with moments of ultimate refreshment.

Find more about the Coolish product line:

• - Website: Lotte Coolish
• - TVCM: Watch Here

Lotte is also taking proactive steps to address the challenges presented by the scorching summer in Japan. Their 'Cool Shelter Project' offers refreshing spots in highly affected areas, with initiatives starting in Shibuya's MIYASHITA PARK. Visitors can enjoy a cool retreat from the heat with unique installations designed to mimic Coolish's fresh appeal. This includes the distribution of Coolish and other refreshing treats to help residents survive the summer heat, fostering a community spirit.

In summary, whether you're returning from a holiday or just out for an evening in Shibuya, the Coolish sampling event promises a refreshing experience that you'll want to cherish long after the summer ends!