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UrbanPiper Merges with Ordermark: A Strategic Move for U.S. Market Growth

In a significant development for the restaurant technology industry, UrbanPiper, a renowned name in restaurant solutions, has successfully consolidated Ordermark into its platform. This strategic move follows UrbanPiper's acquisition of Ordermark's U.S. operations in 2023, marking a bold step towards expanding its presence in the competitive U.S. market.

With over 750 million orders processed globally, the integration of Ordermark reinforces UrbanPiper's commitment to enhancing its technological offerings and establishing a stronger foothold in the U.S. restaurant sector. The ambitious goal set by the company is to increase its restaurant partnerships from 5,000 to 50,000 locations by 2027, reflecting a tenfold increase in market outreach.

UrbanPiper currently serves more than 45,000 restaurants across over 30 countries, including well-known brands like McDonald’s, Subway, and Pizza Hut. The company boasts more than 350 point-of-sale (POS) integrations, making it one of the most flexible and scalable solutions available to restaurant operators. This seamless integration allows UrbanPiper to cater not only to global chains but also to local dining establishments, providing them with the tools needed to thrive in a fast-evolving market.

In celebration of its U.S. launch, UrbanPiper is offering a generous 25% discount to new restaurant customers, making it an opportune moment for establishments to adopt its state-of-the-art platform. This platform equips users with features that enhance operational efficiency, improve customer satisfaction, and drive overall growth.

Ashish Saxena, the President of UrbanPiper, stated, "This brand unification officially launches the UrbanPiper platform in the U.S. and Canada, bringing our globally trusted technology to local restaurant communities. Over the past year, we’ve closely listened to the needs of U.S. restaurant operators to ensure our platform addresses their unique challenges. By combining the strengths of Ordermark and UrbanPiper, we’ve created a platform that’s not only innovative but also grounded in real-world insight."

Key Features of the Unified Platform

UrbanPiper's platform is packed with features designed to support restaurant operators in navigating the complexities of modern dining trends:

• - Free Upgrades: Existing Ordermark customers can seamlessly access the enhanced UrbanPiper platform at no additional cost, ensuring they benefit from ongoing improvements without added expense.
• - Global Reliability with Local Flexibility: The platform has been utilized in over 30 countries and integrates with more than 350 POS systems, ensuring that restaurants can choose the technology setups that best fit their operational needs.
• - Data-Driven Insights: Advanced analytics capabilities equip users with customizable reports, heat maps, and filtering tools to glean actionable insights into their revenue performance.
• - Customized Access Options: Owners can control their staff’s access by setting precise user permissions, streamlining their operational management.
• - Continuous Enhancements: Regular updates ensure that the platform remains at the forefront of industry trends, providing customers with the latest technology advancements.

This merger not only solidifies UrbanPiper’s technology in the U.S. market but also enhances its ability to support restaurants of all sizes as they adapt to the ever-changing food service landscape. By leveraging the strengths of both companies, UrbanPiper is well-positioned to influence how restaurants operate and engage with their customers, ultimately driving growth in a fiercely competitive environment.

In conclusion, UrbanPiper’s merger with Ordermark symbolizes a forward-thinking strategy aimed at revolutionizing the restaurant industry in the U.S. With its comprehensive suite of tools and commitment to innovation, UrbanPiper is on the path to achieving its ambitious expansion goals, catering to the evolving needs of restaurant operators and enhancing customer experiences across the nation.