Jersey Mike's Welcomes Stacy Peterson as New President and COO to Propel Growth
Jersey Mike's Announces New Leadership
In a strategic move aimed at bolstering its growth trajectory, Jersey Mike's Subs has appointed Stacy Peterson as the new President and Chief Operating Officer. Known for its fresh, sliced, and grilled subs, Jersey Mike's is already a prominent name in the fast-casual dining space, with over 3,000 locations in the U.S. and Canada.
A Leader with Proven Experience
Stacy Peterson brings a wealth of experience in the restaurant industry, having previously served as CEO of Jeni's Splendid Ice Creams. During her tenure, she spearheaded significant growth and innovation efforts, demonstrating her capacity to advance brands in competitive markets. Before that, she contributed nearly ten years at Wingstop, culminating in her role as Chief Revenue and Technology Officer. Peterson's diverse background also includes leadership positions at Service King Collision Repair Centers, CB Richard Ellis, FedEx Office, and Blockbuster.
Driving Innovation
As Jersey Mike's embarks on its next phase of growth, Peterson is set to oversee all U.S. operations, focusing on marketing and technological advancements. Her strong emphasis on operational excellence and innovation will be pivotal in accelerating the brand's digital transformation and enhancing customer experiences. In comments following her appointment, Peterson expressed her excitement about joining a brand that has established strong community connections and delivers exceptional service.
"Jersey Mike's has built something truly special - a brand that connects with communities and delivers an exceptional experience that customers crave," Peterson stated. She is eager to work closely with the talented team at Jersey Mike's to amplify its impact across the U.S. market.
Wall Street’s Response
CEO Charlie Morrison expressed enthusiasm for Peterson's addition to the leadership team, highlighting her as a key contributor to the previous growth successes experienced at Wingstop. Morrison’s confidence in Peterson's expertise signals Jersey Mike's intent to continue strengthening its competitive edge in the fast-casual dining segment.
A Commitment to Community and Growth
Jersey Mike's is not only focused on growth but also on maintaining its reputation as a socially responsible enterprise. The company recently concluded its 15th Annual Month of Giving, reaching a remarkable milestone of $30 million raised for local charities. Over the last few years, it has provided more than $143 million in support to over 200 local organizations. The commitment to community impact aligns perfectly with Peterson's vision for the company's future.
Looking Ahead
Following Peterson's arrival, Jersey Mike's strategy appears set to emphasize both expansion and community involvement. As it continues to expand into new markets, the brand is also gaining recognition for its commitment to being a beloved community member. According to recent accolades, Jersey Mike's was listed as one of the fastest-growing restaurant chains in America, ranking #2 in Entrepreneur's 2025 Franchise 500.
In conclusion, Stacy Peterson's appointment as President and COO is expected to signal a new chapter for Jersey Mike's Subs, characterized by innovation, operational improvement, and a deepened commitment to community involvement. The company's future looks bright as Peterson aims to blend her industry expertise with the brand's core values to ensure growth and sustainability in the years to come.