Unveiling an Exclusive Train Snack Experience
Suntory and JR East have joined forces to celebrate the year-round launch of the
Matsurika Green Tea Can by launching a unique event aboard the Tōkaidō Shinkansen. The event, aptly titled
“Is this the fastest snack in Japan? – A train ride featuring one-day-only limited snacks”, promises an unforgettable experience blending travel, entertainment, and delightful flavors.
Event Overview
Starting November 4, 2026, participants will have the opportunity to enjoy this lively mobile entertainment talk show on a private Shinkansen car. The event can accommodate a select few, with invitations being drawn for five groups of two individuals each.
Event Details
- - Date: October 24, 2026
- - Departure: Tokyo Station at 14:18
- - Arrival: Shin-Osaka Station at 16:45
- Please note: Detailed information regarding the train will be provided only to the winners. Travel expenses to the meeting point and accommodation are not included in the invitation.
To enter, interested participants are encouraged to visit Suntory's promotional campaign website, with applications opening from September 30 to October 5, 2026. To be eligible, applicants must be 20 years or older and reside within Japan.
Alluring Train Experience
The Shinkansen will be transformed using the
Private Train Car Package. Inside, the decor will be themed like a bar, offering a special drinking experience featuring
“JR Can” and
“JJ Can”, encouraging guests to drink, chat, and sing while zooming along at speeds up to 285 km/h.
An Entertaining Atmosphere
Expect laughter and fun, as the event will feature an appearance by a celebrity mimicker acting as the snack bar's hostess. Guests can enjoy an entertainment show full of impersonations along with a “mini-consulting session” for personal dilemmas and worries.
Note: The event content is subject to change without notice and may be canceled depending on circumstances.
About the Matsurika Can
The
Matsurika Green Tea Can is a delightful blend of jasmine shochu and rich green tea, composed using three distinct types of tea leaves. Its flavor offers a pleasant smoothness, perfectly complementing the alcohol and leaving a gentle aftertaste, ideal for relaxation and enjoyment.
In comparison, the
JJ Can features a lighter jasmine tea blend aimed at capturing the essence of the beloved snack drinks enjoyed in dining establishments.
Additional Information
For further details on the Matsurika brand, visit Suntory's official website
here.
The Tōkaidō Shinkansen Private Car Package
This special offer allows groups of guests to hire an entire Shinkansen car for conducting exclusive personalized events, running from Tokyo to Shin-Osaka. Optional services, including equipment rentals and interior decoration, are available through JR East’s website.
Discover more about the package
here.
This event combines culinary delight with speed and entertainment, presenting a unique opportunity for attendees to enjoy one of Japan's most famous train journeys in an entirely new way.