Felix Introduces Pioneering SoftPOS Solution for Windows, Transforming Retail Payments

Felix Revolutionizes Payment Solutions with First SoftPOS on Windows

Felix Payment Systems Ltd. has launched a groundbreaking solution in the payments industry, introducing the first SoftPOS (Software Point of Sale) application designed to operate on Windows devices. This innovative approach, executed in collaboration with Nebraska Furniture Mart (NFM) and HP, is reshaping the retail payment landscape.

The Future of Retail Payment Systems

The latest deployment reflects an industry trend toward augmenting customer experiences and eliminating the constraints of traditional payment systems. Felix's advanced SoftPOS solution allows NFM, one of North America's largest home furnishing retailers, to accept contactless payments seamlessly through HP's Engage Go 10 mobile devices without the need for conventional payment terminals.

This integration utilizes Felix's proprietary Software Development Kit (SDK), which capitalizes on the existing NFC (Near Field Communication) technology embedded within HP devices. With this groundbreaking setup, retail associates can process secure, tap-to-pay transactions anywhere on the showroom floor, facilitating a modern shopping experience that customers expect.

Robyn Messerly, CIO of NFM, emphasized the importance of this new solution, stating, “Our goal was to create a modern point-of-sale experience that our sales staff would be excited and proud to utilize. The Engage Go 10 offers lightweight, fast transactions with improved battery life and built-in NFC capabilities, allowing us to enhance the customer interaction.”

Benefits of SoftPOS Solution

Felix’s SoftPOS offers several advantages that align with the evolving expectations of both retailers and customers. Here are some of the key benefits:

1. Increased Mobility: Sales associates have the flexibility to aid customers away from fixed checkout counters, potentially increasing conversion rates and overall satisfaction.
2. Cost Efficiency: By reducing the reliance on dedicated hardware and integrating payment functions into existing devices, retailers can significantly lower their operating costs.
3. Shorter Wait Times: Faster checkout options mean customers can complete their purchases without long waits, enhancing the flow within stores, especially during peak hours.
4. Seamless Integration: This solution is fully integrated into the POS system familiar to retailers, ensuring a smooth transition and operation.
5. Maintained Banking Relationships: Felix establishes and sustains the connection with banks, mirroring the functionality of traditional payment terminals.

These benefits highlight the increasing recognition among large retailers of SoftPOS solutions as a flexible and economical alternative to outdated payment systems. By incorporating SoftPOS as part of a broad software strategy, retailers can unify payment systems with other digital tools, fostering a more efficient in-store experience.

A New Era for Payment Technology

Andrew Cole, CEO of Felix Payment Systems, expressed the company's enthusiasm about bringing the innovative SoftPOS technology to Windows devices. “We are incredibly excited about this collaboration with HP and NFM, marking a new chapter for flexibility and functionality in payment systems. Our commitment to empowering businesses through advanced technological solutions remains strong, and we are proud to set new industry standards alongside our partners.”

HP is dedicated to enhancing shopping experiences by enabling SoftPOS across various NFC-enabled devices. This approach aims to reduce or remove the need for traditional payment terminals, thus streamlining transactions. Andrew Medlin, Senior Director at HP Retail, acknowledged this collaboration by stating, “As retail evolves, seamless transactions have become a necessity, and we aim to empower businesses with innovative solutions that guarantee secure payments.”

The Future Is Now

Felix Payment Systems has carved a niche for itself as a frontrunner in cloud-based payment technology, streamlining the payment process and driving efficiency in retail settings. With its SoftPOS solution, Felix is not just enhancing payment capabilities but is woefully adapting to a future where flexibility, innovation, and customer experience go hand in hand. The trend towards SoftPOS solutions signifies a remarkable movement in the industry, inspiring other businesses to reconsider their payment infrastructures and enhance the overall shopping experience.

As retail continues to navigate through fast-paced technological changes, partnerships like those between Felix, NFM, and HP are vital in ushering in a new era of payment solutions that cater to the needs of modern consumers and retailers alike.