Real English Learning
2025-07-17 11:31:26

Discovering the Real Motivations Behind English Learning in Japan

Understanding the Real Motivations for Learning English in Japan



In recent years, the interest in learning English among Japanese people has seen a resurgence, especially after the global disruptions caused by the pandemic. However, many of the existing surveys and studies have primarily focused on conventional motivations such as business and qualification acquisition. This narrow perspective often overlooks deeper, more personal aspirations that people may have.

Shinhodou Co., Ltd., based in Minato, Tokyo, is on a mission to uncover these real motivations by conducting a comprehensive survey aimed at identifying the diverse reasons that drive Japanese individuals to learn English. According to Shintaro Ogura, CEO of Shinhodou, the prevalent desire appears to extend beyond mere professional necessities. Instead, it includes factors like wanting to be more attractive abroad, wishing to transform oneself, and the ambition to become a more globalized individual.

The Motivation Behind the Survey


The premise of this impactful survey lies in the premise that, while many voice intentions to learn English for business-related purposes, numerous hidden motivations remain unspoken. There is a unique human desire to connect, evolve, and pursue love, which has begun to emerge through interactions with users and amateur learners. The newly launched MOTERU service was created specifically to address the significant demand for English language skills connected to romantic pursuits and personal development.

Survey Details


The survey targets residents of Japan aged 18 and above, and will take place from July 17 to August 17, 2025. Participants will engage in an online questionnaire that is estimated to take about three minutes to complete. To encourage participation, those who complete the survey will receive a free collection of attractive English phrases, tailored to all the romantic aspirations and desires for self-improvement.

  • - Target Audience:
- Anyone with an interest in international romance.
- Individuals seeking personal growth and transformation.
- Non-English speakers considering learning English.
- Individuals aiming for career advancement and those wanting to embrace new challenges.
- There are no restrictions based on age, gender, or language proficiency.

Objectives of the Survey


The findings from this survey will serve multiple purposes:
1. To better understand the diverse motivations behind English learning in Japan.
2. To discover new target demographics for English language education.
3. To develop effective language learning services that cater to these identified motivations.
4. To visualize the real sentiments relating to English learning among the Japanese population.

All responses will be statistically processed and will remain anonymous, ensuring that participants can provide honest and valuable insights into their motivations.

Joining the Survey


If you wish to participate and share your moral perspective on English learning, click the link below to access the questionnaire:
Participate in the Survey

Your opinions matter, and we look forward to hearing your thoughts!

Company Overview


Company Name: Shinhodou Co., Ltd.
Location: 2-14-14-208 Takanawa, Minato, Tokyo
CEO: Shintaro Ogura
Business Focus: Educational services, language education, EdTech, neuroscience, promotion of Japanese culture, and inbound support.
Contact: info@moteru-world.com / TEL: 03-3445-6046



画像1

Topics Other)

【About Using Articles】

You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.

【About Links】

Links are free to use.