New Youth Development Program Shifts Focus from Wins to Holistic Growth
In a sports culture often obsessed with winning at any cost, the newly launched initiative by Where Our Children Play (WOCP) introduces a refreshing approach to youth athlete development. Founded by Joel Franco and Chalane Miller, WOCP is expanding its programs to include locations in Las Vegas, aiming to reshape how youth sports are perceived and practiced.
A Shift in Perspective
The traditional youth sports landscape frequently emphasizes victories and measurable outcomes, which can lead to burnout and disillusionment among young athletes. Many children find themselves losing confidence and ultimately leaving sports altogether due to the relentless pressure to win. Recognizing this troubling trend, WOCP has developed a whole-child coaching model that prioritizes confidence, resilience, and critical decision-making skills, establishing a nurturing environment that values personal growth over mere competition.
The Whole-Child Development Model
This innovative program targets children ages 6 to 16 and employs a variety of methods, including individualized coaching, seasonal camps, school partnerships, and after-school programs. The holistic approach integrates physical training with cognitive development and mentorship, ensuring that young athletes cultivate the skills they need both on and off the field.
Under the guidance of Program Director Chalane Miller, WOCP aims to tailor athletic development plans to the unique needs of each child. By aligning strengths with specific goals, the program fosters an environment where children can flourish despite the pressures of the traditional sports system.
Accompanying Miller in this mission is Reed Maltbie, a youth development expert recognized for his work on cognitive growth and confidence building. His insights into decision-making play a crucial role in shaping the next generation of athletes who are not just physically adept but also mentally prepared for various life challenges.
Expanding to New Locations
With U.S. camp programming slated to launch in Las Vegas during Spring Break 2027, WOCP is committed to reaching families seeking alternatives to conventional sports settings. Additionally, partnerships with schools and after-school initiatives are set to begin in Italy in Summer 2027, marking the organization's first international expansion. This dual-country presence not only diversifies the coaching styles and philosophical approaches but also enriches the understanding of sports culture for children in varying environments.
The Importance of Community Involvement
Families, schools, and community organizations are encouraged to explore the WOCP's whole-child approach. Complimentary consultations are offered to help assess whether this innovative program is a good fit for participants. With the ever-growing demand for inclusive and beneficial athletic programs, WOCP invites various child stakeholders to engage in discussions about better youth sports experiences.
About Where Our Children Play
Where Our Children Play strives to change the narrative surrounding youth sports by focusing on comprehensive development strategies. With a combination of sports training, mentorship, and educational opportunities, WOCP exists to cultivate the less tangible qualities of sportsmanship, cooperation, and truly enjoying the game.
For more information about the program or to get involved, visit
WOCP's official website.
Through their innovative efforts, WOCP hopes to empower a new generation of athletes who find joy in sports beyond winning, celebrating the journey of personal growth that comes along with participation in athletics.