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Sinch Introduces Mailgun Inspect: A Game Changer for Email Quality

In an era where communications are rapidly evolving, Sinch AB (publ) has stepped forward to set a new benchmark in email quality assurance with its latest offering, Mailgun Inspect. Launched on June 4, 2025, this innovative solution aims at revolutionizing how marketing technology (Martech) platforms and enterprises approach email testing, ensuring robust quality and compliance with emerging regulations.

The Evolution of Email Testing

Email has long been a critical communication tool for businesses, but with the growing emphasis on accessibility and user experience, the need for an effective email quality assurance solution has never been more pressing. Mailgun Inspect acts as a powerful, API-first solution, allowing Martech and enterprise platforms to seamlessly integrate advanced email testing and quality assurance tools directly into their existing products. What distinguishes Mailgun Inspect is its white-label capability; businesses can embed these tools under their brand, providing a customized experience for their users.

Key Features of Mailgun Inspect

Sinch has equipped Mailgun Inspect with an array of features that are essential for optimizing email performance:

• - Client Rendering Previews: With over 100 rendering previews available, Mailgun Inspect provides visual assessments across various clients, ensuring that emails appear consistently to users, regardless of their device or settings (including dark mode compatibility).
• - Accessibility Testing: Aligning with the Web Content Accessibility Guidelines (WCAG) 2.2 and the upcoming European Accessibility Act (EAA), this tool enables organizations to create workflows that meet legislative requirements, enhancing accessibility for all recipients.
• - Content Validation: Mailgun Inspect conducts thorough checks on images and links, identifying potential issues before they impact customer experiences. This feature plays a vital role in maintaining the integrity of communications.
• - White-label APIs: Businesses can benefit from branding the tools as their own, making it possible to offer market-leading email QA solutions without the headache of developing from scratch.
• - Flexible Pricing: The tool adopts a usage-based pricing model, removing the limitations imposed by traditional user seat licenses, providing greater scalability and cost efficiency.

Addressing Regulatory Demands

With the EAA coming into play in June 2025, compliance has become crucial for many organizations. Mailgun Inspect supports these compliance efforts by equipping teams with the necessary tools to ensure their email communications are not just effective but also legally sound. As Daniel Morris, Senior Vice President of Product at Sinch, states, "Email quality today is about more than design, it's about trust, accessibility, and performance."

The Sinch Guarantee

By embedding Mailgun Inspect's capabilities within their platforms, businesses can significantly streamline their review cycles, improve email deliverability, and guarantee a higher standard of accessibility. The integration with Mailgun's existing email infrastructure ensures that users experience enterprise-grade reliability paired with a developer-first approach.

Sinch continues to lead in email innovation as they expand their suite of tools that align with the modern needs of marketing professionals. Organizations looking to enhance customer connections through compliant, high-performing, and accessible email experiences will find a valuable partner in Mailgun Inspect.

For those eager to learn more, Sinch encourages exploration via their official website at www.sinch.com.

In conclusion, as the digital landscape continues to evolve, Mailgun Inspect positions itself as a crucial tool for creating trustworthy and effective customer communications, paving the way for a future where accessibility and quality are at the forefront of email marketing strategies.