#Japan #Tokyo #Digital Medicine #Bespra #Brain-Enhancing App

Award Winning Healthcare Innovation

At the inaugural Japan Digital Medicine Conference, held on October 18-19, 2025, the healthcare application 'Brain-Enhancing App' (translated from '脳にいいアプリ') developed by Bespra (株式会社ベスプラ) was honored with the Excellent Presentation Award in the Digital Sensing and Monitoring category. This event was organized by the Japan Digital Medicine Association and marked a significant milestone in the integration of technology and healthcare.

Background of the Award

The awarded presentation discussed the 'Development and Implementation of ICT-Based Frailty Prevention Services in Response to an Aging Society.' This presentation outlined how the 'Brain-Enhancing App' employs cutting-edge technology to foster health monitoring and promote healthy behaviors among users.

Key Features of the Brain-Enhancing App

The 'Brain-Enhancing App' integrates multiple health management functionalities, including walking tracking, cognitive training, nutritional advice, vital sign monitoring, medication reminders, and AI consultations. Designed to help users visualize their health conditions, the app encourages behavioral changes that contribute to a healthier lifestyle.

By implementing health points, users are incentivized to continue using the app and participating in healthy activities. In collaboration with various municipalities, the app has demonstrated impressive results:

• - Increased Walking Speed: In Hachioji City, a study involving 5,000 participants showed significant improvements in walking speed, blood pressure, and BMI.
• - Enhanced Cognitive Function: A study in Hamamatsu City with 500 participants showed similar cognitive improvements.
• - Social Participation Promotion: The app has encouraged community engagement through volunteer activities.

Benefits of ICT Implementation

Utilizing ICT technologies, the application automates everything from tracking participation to managing point systems. This innovation significantly reduces administrative burdens for municipalities, allowing them to focus on more strategic health initiatives.

Furthermore, through public-private partnerships, the funding for health points has been secured, establishing a sustainable implementation model that local governments have highly praised. Currently, the app is operational in 26 municipalities, boasting a registered user base of 180,000 as of September 2025.

Acknowledgments from the CEO

Yosuke Toyama, CEO of Bespra, emphasized the collaborative efforts with numerous municipalities and medical professionals that made the award possible. He reiterated their commitment to advancing health-related DX initiatives that are evidence-based and scalable.

About Bespra

Founded in April 2012, Bespra aims to reduce dementia cases among the elderly. The company develops healthcare digital transformations that assist in behavioral changes among middle-aged and senior citizens. The 'Brain-Enhancing App' leads the charge for collaborative efforts with municipalities, companies, and research institutions, focusing on maintaining resident health, controlling healthcare costs, and preventing the need for caregiving services. Additionally, Bespra operates the 'Family Site,' supporting family health monitoring further, all with a goal to build a data-driven wellness society.

For more information about Bespra and its innovative solutions, visit their official website at Bespra Official Site or contact them via email at [email protected].