Advasa Expands Its Visa Card Services with USDC Features and Envisions New Business in Real-World Assets

Advasa Introduces USDC Payment Feature for Visa Card

On September 2, 2026, Advasa Holdings, Inc., a fintech payment holding company listed on Nasdaq under the symbol ADBT, announced a significant upgrade to its ADVASA Visa card. This upgrade introduces a seamless payment option using USD Coin (USDC), expanding beyond traditional fiat currencies. Through its Japanese subsidiary, ADVASA Co., Ltd., the company aims to provide innovative financial infrastructure solutions, including Earned Wage Access (EWA) services.

Advasa's newly added USDC functionality significantly enhances its payment infrastructure and its proprietary EWA platform, ‘FUKUPE.’ This platform allows employees to access their earned wages ahead of payday, offering various payout options such as bank accounts, compatible prepaid cards, and digital wallets. The integration of USDC into the ADVASA Visa card marks a substantial advancement in the company’s fintech ecosystem, increasing the choices and flexibility available to its users.

The company believes that the proliferation of digital payment solutions can greatly contribute to financial inclusion. According to the World Bank's Global Findex 2025 report, approximately 1.3 billion adults globally lack a financial account, and about 900 million of them own mobile phones. By providing alternatives such as USDC alongside traditional currencies, Advasa aims to offer new payment services to populations underserved by conventional financial infrastructure, particularly in regions where access to financial services is limited.

Looking ahead, Advasa plans to explore business opportunities in the realm of Real-World Assets (RWA). Transforming the way people access and receive their earnings remains central to Advasa's mission. Additionally, the company views potential business ventures in the RWA sector as a natural extension of its established fintech and payment infrastructure. The asset tokenization market is projected to reach approximately $18.9 trillion by 2033, indicating substantial growth potential in this emerging market.

Grady Ryther, CEO of Advasa Holdings, highlighted, "The addition of USDC payment functionality to the ADVASA Visa card is a significant step forward in broadening the payment options available through our platform. As the digital payment landscape evolves, we will continue to strengthen our payment infrastructure while exploring potential business opportunities in the RWA sector that can complement our broader fintech ecosystem."

About Advasa

Advasa Holdings, Inc. operates as a fintech payment holding company founded in Delaware, with a subsidiary, ADVASA Co., Ltd., based in Tokyo. The company's flagship offering is the EWA platform ‘FUKUPE,’ which allows employees to receive immediate payouts for wages already earned. Advasa focuses on building a strong intellectual property base across several markets, including Japan, the U.S., South Korea, and Singapore, supported by a global patent strategy. Furthermore, Advasa aims to expand into international markets like Indonesia and the UAE, where there is a growing need for financial inclusion, leveraging its unique payment infrastructure integrated with key HR and payroll systems.

Looking Towards the Future

The statements included in this announcement involve forward-looking assessments. All information other than historical facts represents current expectations regarding future events, influenced by known and unknown risks and uncertainties affecting the company’s operational integrity, financial state, and strategic direction. Investors are encouraged to review Advasa’s filings with the U.S. Securities and Exchange Commission (SEC), including the Form S-1 registration statement and Form 10-Q, for risks and factors that could impact the company’s future performance. Advasa will claim the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 concerning these forward-looking statements.