CAMPFIRE and Bic Camera Unveil BIG FIRE 2026 Project
CAMPFIRE, one of Japan's largest crowdfunding platforms, is kicking off an exciting new venture in collaboration with Bic Camera called the
BIG FIRE 2026. The entry submission period starts on
December 1st, 2025, and provides an excellent opportunity for individuals and businesses to showcase innovative products that can significantly enhance everyday life.
Since its inception in 2022, the
BIG FIRE program has successfully supported numerous projects by providing comprehensive marketing and sales assistance, from crowdfunding campaigns to actual sales opportunities through Bic Camera's physical stores and its online platform. The continued partnership aims to foster creativity and bring more groundbreaking products to market.
Entry Overview
Entry Period:
December 1, 2025 -
November 30, 2026
Themes of Application:
The program seeks products that can astonish and create emotional impact or contribute to a more comfortable lifestyle, taking unique perspectives or methodologies.
Eligibility Requirements:
1.
Applicant Requirements:
Individuals or companies interested in developing and selling products related to the specified themes from Bic Camera.
2.
Crowdfunding Implementation Requirements:
Campaigns must be executed on CAMPFIRE, and the fundraising period should be within the mentioned entry period.
3.
Product Requirements:
Items should be available for sale on the Bic Camera online store and in-person locations.
To participate, applicants can access the registration form for BIG FIRE 2026
here.
Information Session for BIG FIRE 2026
An online briefing will be held on
December 12, 2025, from
14:00 to 15:00 JST, via Zoom Webinar. This session is designed to provide all necessary details regarding entry, expectations, and more. The participation is free of charge, and interested individuals can sign up through the following
registration link.
BIG FIRE 2025 Achievements
In 2025, during the BIG FIRE event, products that were in the crowdfunding phase were showcased at Bic Camera's Ikebukuro flagship store, generating significant support. This initiative not only created connections with new customers through various promotions but also facilitated a unique feedback loop where customer experiences were relayed back to businesses, merging online and offline marketing strategies. This integration is something that will potentially carry over into the BIG FIRE 2026 program.
Examples of Selected BIG FIRE 2025 Projects
1.
Heat Relief:
_Revolutionary Cooling Air Mat for Sleepless Nights_
_Creator: Liberta_
_Project URL:
Link_
2.
Minimalist Bag:
_A Smooth Experience On The Go_
_Creator: NIG_
_Project URL:
Link_
3.
Shiny Wall Clock:
_Enjoy the Beauty of Chemistry with Our Clock_
_Creator: MYSTIC WORKS_
_Project URL:
Link_
4.
Game Sleeves:
_Stylish Sleeves for Board Game Enthusiasts_
_Creator: Thinking Factory_
_Project URL:
Link_
CAMPFIRE encapsulates the mission to create a world where thoughts and funds cycle effectively, making it a pivotal resource for individuals, creators, companies, non-profits, schools, and local governments alike.
About CAMPFIRE
- - Company Name: CAMPFIRE Inc.
- - CEO: Shin Nakajima
- - Location: 18-8 Sarugakucho, Shibuya, Tokyo
- - Established: January 14, 2011
- - Capital: ¥7.34 billion (as of December 2023)
- - Website: CAMPFIRE
- - Business Focus: Planning, development, and management of crowdfunding services.