#Japan #Tokyo #Plant-Based #FamilyMart #Blue Green

New Plant-Based Delights from FamilyMart

FamilyMart, a leading convenience store chain in Japan, is set to launch an exciting new line within its Blue Green Project on November 18, 2025. This release will offer customers four unique plant-based products, catering to the growing demand for vegan options. Nestled under the theme of “Deliciously Plant-Based,” these innovative foods combine flavor with environmental consciousness.

The Blue Green Project aims to promote products that are not only beneficial for the planet but also delicious. Guided by concept creator Hiroshi Ochiai, FamilyMart is committed to gradually introducing environmentally friendly practices. This latest series underscores the store's dedication to providing diverse choices to meet evolving consumer tastes.

Launch of the Seventh Blue Green Series

The centerpiece of this launch includes several firsts for the Blue Green Project. Among the new offerings, the Almond Milk Bar, a gentle sweetness derived from almond milk, stands out as the series' inaugural ice cream treat. This ice cream is crafted to maximize the essence of nuts while yielding a satisfying taste without the use of any animal-derived ingredients. With only 87 kcal per serving, it's a guilt-free, indulgent option for anyone looking to satisfy their sweet tooth.

In addition to ice cream, FamilyMart is rolling out the Egg-like Soup. This product builds upon the recipe of the beloved traditional egg soup, now reimagined without animal products. The delightful fluffy texture comes from soy milk, and the rich flavor profiles are achieved with a base of soy sauce and kelp, making it a comforting choice for chilly days.

As part of the product lineup, there’s also the Chocolate Cake. This dessert features cocoa sponge made from soy milk, layered with a whip crafted from almond milk and plant-based ingredients. It’s topped with crunchy cocoa crumble for an enjoyable texture contrast. Moreover, the Chili Meat Salad Wrap, available exclusively in the Kanto region, offers a spicy kick with its chili sauce mixed with soy meat, plant-based cheese, and vegetables—all lovingly wrapped together for convenience.

Delving Deeper into Product Highlights

1. Almond Milk Bar
- Price: 184 yen (tax included)
- Release Date: November 18, 2025
- Overview: A creamy almond milk ice cream with caramel flavor, enriched with almond crunch for an enhanced nutty experience.

2. Egg-like Soup
- Price: 170 yen (tax included)
- Release Date: November 18, 2025
- Overview: A plant-based take on the classic egg soup featuring fluffy soy-based ingredients with a savory broth that delights.

3. Chocolate Cake
- Price: 368 yen (tax included)
- Release Date: November 18, 2025
- Overview: A delectable cup cake that layers soy-based cocoa sponge with plant-derived ganache and whipped cream to create a sweet paradise.

4. Chili Meat Salad Wrap
- Price: 398 yen (tax included)
- Release Date: November 18, 2025
- Overview: A spicy salad wrap combining soy meat, brown rice, and fresh greens, accented with jalapeño salsa for extra zest.

With these innovative additions, FamilyMart is not just expanding its product offerings; it's also paving the way for environmentally sustainable eating. They strive to present local communities with not just food, but a comprehensive experience that balances convenience with conscience.

About FamilyMart

FamilyMart operates under the motto “You and FamilyMart, Together,” aiming to be a vital and approachable part of local neighborhoods. Engaging meaningfully with each customer is essential to their vision of being an indispensable hub of convenience. As they continue their journey towards sustainability, fans of the convenience store can look forward to experiencing these groundbreaking plant-based products available at approximately 16,400 stores nationwide.

Enjoy these exciting new tastes as FamilyMart reinforces its commitment to delicious, sustainable, and plant-based alternatives for everyone!