#Japan #Tokyo #Health Products #AI AD CHECK #Marunouchi Soleil

Marunouchi Soleil Law Firm Introduces AI Ad Review Tool

On September 16, Marunouchi Soleil Law Firm, located in Chiyoda, Tokyo, launched its innovative AI advertising review service, named 'AI AD CHECK “SOLEIL VIEW”. This tool is designed to streamline the monitoring of advertising expressions specifically related to health foods and cosmetics, with guidance from expert lawyers in the field.

Purpose of the Service

The 'AI AD CHECK “SOLEIL VIEW” tool plays a vital role in promoting efficient advertising checks while simultaneously aiding lawyers in making operational judgments regarding expressions that can be deemed ambiguous. With the advertising landscape becoming increasingly regulated, understanding legal implications has become more crucial than ever. This service aims to provide a quicker, practical approach to advertising review, particularly in an age where the slightest deviation in wording could lead to administrative guidance or damage to a brand's reputation.

The tool is designed as an additional service option for companies contracted under standard plans with the firm, thereby enhancing client support in regulatory compliance.

The Importance of Advertising Guidance

When it comes to health foods and cosmetics advertising, the compliance with multiple regulations—including the Pharmaceuticals and Medical Devices Act, the Premiums and Representations Act, and food labeling laws—is non-negotiable. The professionals in advertising review are now faced not just with determining the permissibility of expressions, but also with identifying lurking risks, refining expressions, and understanding what can legally be conveyed to consumers.

Herein lies the challenge: balancing legal compliance with persuasive advertising. Marunouchi Soleil Law Firm has harnessed years of accumulated knowledge in advertising reviews to develop the 'AI AD CHECK “SOLEIL VIEW,”' effectively leveraging AI technology in conjunction with human expertise to assist clients in navigating this complex landscape.

Utilizing Collaborative AI in Ad Review

The AI AD CHECK “SOLEIL VIEW” employs collaborative AI technology tailored to meet the demands for speed and practicality in advertising review. It goes beyond mere keyword extraction; the AI analyzes the context of advertising content to effectively detect legal risks, organizing potential problem areas and discussions for practical review.

This system is built upon insights from over 10,000 instances that the law firm's attorneys have previously reviewed, ensuring that it reflects accumulated practical know-how. By considering practical concerns that cannot be easily discerned from publicly available information or general principles, the tool is crafted to be particularly relevant for real-world advertising assessments.

In recent years, advancements in generative AI and large language models have been substantial. The 'AI AD CHECK “SOLEIL VIEW”' is built upon these developments, merging legal practice data with state-of-the-art AI technology, ensuring that AI does not solely dictate decisions but rather serves as a support tool for attorneys for confirmation and consultation as needed.

System Overview

The AI AD CHECK “SOLEIL VIEW” allows users to upload advertising data in various formats (text, PDF, images). Through its Optical Character Recognition (OCR) functionality, it extracts textual information, enabling collaborative AI to detect legal risks based on the content.

Focusing primarily on textual information, the analysis does not cover the artwork or design elements of images directly. The AI employs legal guidelines from various acts to highlight expressions that may pose potential issues, along with a categorized report detailing alerts, risk levels, proposed corrections, validation comments, and applicable laws.

Clients can review the generated reports and, should questions arise, easily consult an attorney to explore specific considerations effectively. This combined method promotes a more streamlined and practical approach to advertising assessment, accommodating both AI-driven initial checks and attorney-driven professional judgments.

Key Features of 'AI AD CHECK “SOLEIL VIEW”'

1. Efficiency Through AI: Using AI for initial evaluation alleviates the burden of routine advertising checks, processing texts, landing pages, PDFs, and image data for legal risk consideration.
2. Access to Legal Expertise: Clients have the option to seek attorney consultation for ambiguous expressions or address specific scenarios, providing a safety net for complex legal questions.
3. Support for Proactive Assessment: This tool assists not only in identifying risks but also facilitates understanding corrections and reasoning behind judgments, promoting a balanced approach between legal compliance and advertising impact.
4. Focus on Health and Beauty Advertising: The service targets advertising expressions related to health foods and cosmetics, verifying compliance with various regulatory documents across multiple statutes.

The Report Generated

The AI AD CHECK “SOLEIL VIEW” produces clear, structured reports summarizing the review results, encompassing key points:

• - Areas needing attention
• - Risk evaluations (rated from one to four stars)
• - Suggested corrections
• - Comments justifying the assessments
• - Relevant legal infringements

This level of detail enables advertising and legal teams to understand not just whether a risk exists, but also the rationale behind it and how improvements can be made, aiding internal refinements and prevent reoccurrence of issues.

Cost Benefits and Internal Controls

This innovative service offers cost-saving advantages by streamlining advertising reviews. For instance, conducting a review of thirty pages under the standard monthly plan costs approximately 132,000 yen, compared to an estimated 330,000 yen if all review tasks are outsourced to attorneys individually.

However, the true value lies beyond just cost. By routinely utilizing AI to conduct checks, coupled with the option of attorney consultation when necessary, potential legal violations can be preemptively mitigated, ensuring quicker resolutions and corrective actions before issues escalate.

Furthermore, this service enables firms to operate with established verification standards, making it an effective internal control mechanism.

Terms of Service and Monthly Fees

The AI AD CHECK “SOLEIL VIEW” is available as an additional option for companies engaging under the standard plan. Monthly fees are as follows:

• - SV Trial: 22,000 yen (tax included) for up to 30 pages
• - SV Light: 33,000 yen for 100 pages
• - SV Standard: 44,000 yen for 300 pages
• - SV Premium: 55,000 yen for 500 pages

Exceeding specified limits incurs an additional charge of 330 yen per page. Continued usage beyond 500 pages will be subjected to a custom quote.

Online Seminar Announcement

Along with the launch, an online seminar is scheduled for September 16 from 14:00 to 14:30 to introduce 'AI AD CHECK “SOLEIL VIEW”. Participants can learn about the functionalities and practical applications of the service, with a focus on how AI identifies advertising risk and generates evaluation reports.

This seminar is tailored for those seeking to enhance efficiency in advertising reviews or mitigate inconsistencies across team judgments. The session will include a comprehensive overview of the 'AI AD CHECK “SOLEIL VIEW”' process and nuanced discussions on how its integration with legal expertise can optimize advertising assessment.

Details for Participation

Date: September 16, 2026
Format: Online via Zoom
Entry Fee: Free
Theme: Efficient Advertising Review with AI and Lawyers – Introducing AI AD CHECK “SOLEIL VIEW”

Speaker Profile

Shota Koike, a lawyer and pharmacist from the Tokyo Bar Association, specializes in health and beauty law. With experience as a corporate lawyer at a leading dispensing pharmacy, his expertise combines legal insight with practical application in the domains of advertising law, particularly under health regulations.

Further Information

More details about the service can be found out by visiting: AI AD CHECK “SOLEIL VIEW”

About Marunouchi Soleil Law Firm

Founded in 2009, Marunouchi Soleil Law Firm has tackled a myriad of civil matters. By 2016, they formed a specialized health and beauty team, focusing intensively on the nuances of advertising compliance. Their extensive advocacy for legal practice within this sector has made them a leading expert in advertising law for health food and cosmetic companies. In addition to legal support, they endeavor to provide industry insights through seminars and professional gatherings.

Corporate Site: Marunouchi Soleil
Beauty and Health Site: Health & Beauty Soleil

Contact Information

For inquiries, please reach out to Marunouchi Soleil Law Firm via their Contact Page.