#USA #Orlando #Tagboard #Orlando Magic #Digital Productions

Orlando Magic Enhances Live Digital Productions with Tagboard

The Orlando Magic are embarking on a bold new journey this season, showcasing a modernized logo and an invigorating identity that resonates on the court. This dynamic energy extends to their digital productions, where they have teamed up with Tagboard to revolutionize their live broadcasting workflows, ensuring an engaging experience for fans.

In the past, preparing for productions was a lengthy process that could take up to a week, requiring extensive teamwork and often resulting in multiple hours of post-production edits. However, with the integration of Tagboard's technology, the Magic can now take their ideas and bring them to live broadcasts in a fraction of the time. By visiting shows like Magic Insiders, Magic Gameday, or Orlando Magic Group Chat, viewers will immediately notice the transformation reflected in vibrant graphics and a rich lineup of segments worthy of broadcast quality.

Jason Dewberry, the Executive Producer for the Magic, shared, "After last season, we were in search of a solution that would provide a more efficient approach for all of our livestream graphics. We required a versatile platform capable of functioning seamlessly across all our live programming, and Tagboard definitely fits the bill. The service and support we have received have gone above and beyond our expectations. Not only is the platform intuitive, but it has also significantly enhanced the viewer experience. The Tagboard team provides exemplary support, assisting us not just with technical challenges but also with creative ideation. Any organization eager to elevate their livestreams should look no further."

With Tagboard's technology, the Magic are also capable of integrating real-time stats, interactive trivia, and audience mentions from various platforms like YouTube Live Chat. This innovation means the team no longer relies on traditional control rooms, allowing them to work quickly, innovate spontaneously, and engage fans directly and in real-time.

Nathan Peterson, CEO of Tagboard, echoed this sentiment, stating, "In basketball, we've practiced running specific plays; the Orlando Magic are redefining the pace for digital productions across the league. They demonstrate how teams can deliver high-quality broadcasts for fans using significantly fewer resources than before. It's akin to calling an isolation play—allowing your creatives to shine while streamlining the process."

As the collaboration evolves, fans of the Orlando Magic can look forward to even more groundbreaking and interactive content during live broadcasts. The team is committed to exploring new horizons and utilizing Tagboard's powerful technology to bring their global fanbase even closer to the action, enriching the overall viewer experience.

As the Magic season progresses, viewers can anticipate exciting developments on the digital front, where innovation continues to be a hallmark of the Orlando Magic brand.