#Japan #Tokyo #Bakery #FamilyMart #Queen Amman

FamilyMart’s Newest Bakery Innovations

FamilyMart, headquartered in Minato, Tokyo, is set to energize the baking scene with its latest introduction: the "Good Tasting from Both Sides" pastry series. Launching on October 7, 2025, this innovative line takes your favorite baked goods and flips them to reveal a delightful twist – the backside incorporates a Queen Amann-style base that complements the original pastries beautifully. The new offerings will include three luxurious creations: the "Danish Melon Pan × Queen Amann," "Cheesecake Danish × Queen Amann," and "Apple Pie Tart × Queen Amann," all reasonably priced between ¥172 and ¥184 (including tax).

The Birth of Double-Delight Pastries

The "Famimal Bakery" line has been enjoyable since its launch two years ago, and the introduction of the double-sided pastries marks a thrilling expansion. Designed to provide a unique experience, these treats allow you to savor two distinct textures and flavors in one bite. This innovative approach enhances the overall bakery product experience, giving customers a perfect blend of taste and texture.

Flavor Profiles to Savor

1. Danish Melon Pan × Queen Amann
This pastry is crafted from croissant dough infused with butter which delivers a delightful buttery taste. The innovative combination with crispy biscuit dough at the base gives it an extraordinary crunchy texture that sets it apart from the typical Queen Amann.

2. Cheesecake Danish × Queen Amann
Featuring a rich blend of cream cheese and Camembert cheese cream, this creation pushes the boundaries of flavor with a unique cheesecake batter made in the factory. Enhanced with a buttery caramel drizzle, the balance between the cheesecake's richness and the sweet topping provides an exquisite taste sensation. Customers will appreciate the crunchy bite of the Queen Amann texture.

3. Apple Pie Tart × Queen Amann
Filled with diced apples and sweet apple jam, this tart boasts a crisp texture. It combines pie crust and tart dough layered with a caramel flavor reminiscent of fermented butter, enhanced further with honey flavoring to create a rich profile and enjoyable tender crunch.

Product Details

1. Danish Melon Pan × Queen Amann
- Price: ¥172 (tax included)
- Release Date: October 7, 2025
- Availability: Nation-wide
- Description: A Danish melon pan topped with a buttery biscuit base and baked with a caramel drizzle. (Note: Specifications and prices may differ in Okinawa.)

2. Cheesecake Danish × Queen Amann
- Price: ¥184 (tax included)
- Release Date: October 7, 2025
- Availability: Nation-wide
- Description: This Danish pastry has a cheesecake made with cream cheese, under a caramel drizzle. (Note: Specifications and prices may differ in Okinawa.)

3. Apple Pie Tart × Queen Amann
- Price: ¥184 (tax included)
- Release Date: October 7, 2025
- Availability: Nation-wide
- Description: Enveloped in a crust, this tart has an apple filling topped with a flavorful caramel. (Note: Specifications and prices may differ in Okinawa.)

Promotional Campaigns

In conjunction with the launch, FamilyMart is running a special promotion where upon purchasing any item from Famimal Bakery, customers receive a ¥20 discount coupon for their next purchase at the bakery. This promotion will run from October 7 to October 20.

Additionally, the "Exciting New Pastry" X campaign invites patrons to follow the official FamilyMart account and repost eligible posts to enter a lucky draw for a chance to win a free pastry coupon. This exciting opportunity entices customers to try these new delightful creations.

FamilyMart remains committed to fostering community relationships and creating connections with customers as if they were family, ensuring that they provide a necessary and welcoming space in the lives of every individual.

Enjoy these new pastry marvels and explore their delightful combinations as FamilyMart continues to deliver happiness through food!