#Japan #Tokyo #AlphaDrive #New Business #Koichi Aso

AlphaDrive Celebrates the Success of New Book

In a significant achievement, Koichi Aso, the CEO of AlphaDrive Group, announced that his latest publication, "The Management of New Business Development: 18 Systems to Create Businesses Exceeding 10 Billion Yen," has received immediate reprint approval following its launch. This book was released through Toyo Keizai Inc. on October 29, 2025, and has already demonstrated remarkable traction in the market.

Overview of the Book

Title: The Management of New Business Development: 18 Systems to Create Businesses Exceeding 10 Billion Yen
Author: Koichi Aso
Publisher: Toyo Keizai Inc.
Release Date: October 29, 2025
Pages: 398
Price: 2,860 yen (including tax)

The book quickly gained recognition, securing the top position in Amazon's new arrival rankings across two categories: "Corporate Management" and "Corporate Innovation." It's evident that there is a strong demand for insights into the intricacies of developing substantial new businesses.

Immediate Response from the Market

Since its release, the book has resonated with executive leaders influential in new business initiatives, alongside those responsible for managing new business systems. One common challenge many businesses face is the inability to scale their new ventures, and Aso's book provides concrete solutions to approach this issue effectively. Reviews have highlighted its practical applications, with statements such as, "A highly insightful read for anyone involved in new business development" and "Essential guidance for executives aiming to establish a framework for creating businesses exceeding 10 billion yen."

Additionally, the book's sales performance in physical bookstores has been strong, confirming the immediate reprint decision. It’s clear that Aso’s insights are hitting the mark in a climate where new enterprise developments have often struggled.

Author’s Vision

Koichi Aso, as the founder and CEO of AlphaDrive, expressed gratitude for the overwhelming response: "I am truly thankful for the strong resonance and practical feedback from readers. The core message of my book is not merely about creating new businesses but about transforming the entire organization to make new business initiatives function as a pivotal component of corporate strategy. Even if existing business activities face stagnation, companies can restart growth. The new management framework I propose is a vital aspect of this renewal process."

He hopes that by fostering a culture of innovation within organizations, businesses can reclaim their potential and drive transformation.

Related Content and Further Reading

In conjunction with the book’s launch, Aso is currently publishing a series on Toyo Keizai Online entitled "The Management of New Business Development". This series delves deeper into the themes presented in the book, addressing crucial issues facing Japanese companies, such as why many new ventures emerge yet fail to scale effectively. Related articles include:
1. "The Major Concern of Japanese Companies: New Businesses Are Emerging, but They Don’t Scale"
2. "While Business Leaders Often Mention ‘10 Billion Yen Enterprises,’ Here Are the Fundamentals Everyone Involved in New Business Must Know"

You can purchase the book and gain insights that could transform your understanding and execution of new business strategies.

About AlphaDrive Group

AlphaDrive Group aims to unlock human potential through collaboration with various companies and organizations, specifically in new business development. Over its seven years of operation, AlphaDrive has supported more than 260 leading Japanese companies in crafting new business ventures, resulting in over 23,000 projects initiated, of which more than 250 have transitioned into growth phases. Their experienced team provides design, training, and mentoring support for new business creation, dimming the uncertainties inherent in such endeavors. With a network of regional bases spread across 21 prefectures in Japan, they also actively assist local companies and municipalities in fostering new ventures.

Company Overview

Name: AlphaDrive Co., Ltd.
CEO: Koichi Aso
Location: 2-17-3 Nagatacho, Chiyoda, Tokyo, 100-0014, Japan
Established: February 23, 2018
Services: New business development support, human resource development, organizational development support
Website: AlphaDrive Website

Contact Details

For inquiries related to this press release, please visit AlphaDrive Contact Page.