JSA Welcomes New Additions to the Advisory Board
JSA, a globally renowned marketing agency specializing in the digital infrastructure landscape, has announced exciting developments on its Advisory Board by welcoming two influential industry experts: Bill Kleyman and Melissa Farney. This decision marks a pivotal moment for the company as it expands its strategic oversight and strengthens its commitment to sustainability and innovation within the tech sphere.
Enhancing Industry Insight
By bringing aboard Kleyman and Farney, JSA aims to cultivate a more nuanced understanding of key trends across the digital infrastructure stack, encompassing fiber optics, network architecture, data center operations, and the growing integration of artificial intelligence. The enhanced Advisory Board now benefits from a wealth of experience, ensuring JSA remains at the forefront of digital marketing strategies tailored for tech clients.
Jaymie Scotto Cutaia, the CEO and Founder of JSA, expressed enthusiasm about the board's expansion. She commented, "Our Advisory Board is an invaluable extension of our team, providing us with real-time insights and market intelligence. This allows us to craft highly effective marketing strategies that resonate with the complexities of the digital landscape." This sentiment underscores JSA’s dedication to leveraging expert knowledge to better serve its clients.
The New Leaders
Bill Kleyman
Bill Kleyman, a veteran in the field of digital infrastructure and sustainability, is Co-Founder and CEO of Apolo.us. Along with his hands-on expertise in AI innovation, he is set to infuse JSA with insights that reflect the rapidly evolving technological landscape. Kleyman's impact on the industry is already well-recognized, and he is eager to contribute to JSA's mission. "AI is revolutionizing the way we think about digital infrastructure. I look forward to contributing to solutions that not only embrace innovative technologies but also pave the way toward sustainable practices," he shared.
Melissa Farney
Melissa Farney brings two decades of expertise in operational practices for data center sustainability, acquiring a reputation for working closely with local jurisdictions and power grid management. As the Director of Marketing at TECfusions and Editor at Large for Data Center Frontier, her extensive experience equips her to offer unique perspectives on communicating essential advancements in technology related to sustainability. "Joining JSA's Advisory Board is an opportunity to merge my experience with a firm that is equally committed to shaping a greener future for data centers while compelling the next generation to recognize the positive impact of digital infrastructure," she commented.
A Robust Advisory Board
The addition of Kleyman and Farney complements an already impressive roster of advisory members, including Robert Bianco, Teri Francis, Ian Horowitz, Elsa Pine, and Mona Weisberg. By combining their diverse areas of expertise, this Advisory Board provides a comprehensive overview of ongoing market trends and consumer needs, positioning JSA to deliver tailored and powerful marketing campaigns.
Celebrating a Legacy of Innovation
As JSA commemorates its 20th year in the industry, its stature as a leader in Brand Strategy, Public Relations, and Digital Marketing has been repeatedly validated. JSA has enjoyed recognition as an Inc. 5000 company for five consecutive years and was honored as the "Best Industry-Focused Agency" by the Bulldog PR Awards in recent years. With a global team of marketing professionals spread across continents, JSA is committed to not only advancing its clients' narratives but to fostering industry-wide recognition of sustainability and innovation.
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