Sanctuary Wealth Expands with New $580 Million Private Wealth Firm in Indianapolis

Sanctuary Wealth Expands with New Indianapolis Firm



Sanctuary Wealth, known for empowering elite financial advisors, has recently made headlines by welcoming Velorum Wealth Management, an independent firm based in Indianapolis. Founded by Bernard Reed, this firm has an impressive $580 million in client assets, signifying a substantial addition to Sanctuary's already robust network.

A Shift to Independence


Bernard Reed's transition from the Bank of Montreal (BMO) Private Wealth to launching Velorum is a significant move within the financial advising community. After years of working within a traditional banking environment, Reed identified the need for greater independence to better serve his high-net-worth clients. "After spending most of my career building and servicing my client base in the bank channel, I realized I needed to become independent to address their evolving needs," Reed stated.

Sanctuary Wealth provides its partners with a unique model called Partnered Independence, designed to offer flexibility, control, and a collaborative environment. This environment seamlessly aligns with Reed's vision for providing enhanced services.

Comprehensive Services for Wealth Building


Velorum Wealth Management primarily caters to individual and family business owners whose companies are valued between $10 million and $100 million. For entrepreneurs considering business sales, Velorum offers comprehensive financial planning, focusing on tax mitigation and estate planning. By doing so, the firm assists clients in creating lasting legacies and ensuring multi-generational wealth.

Reed emphasized the importance of personalized client relationships, stating, "We develop deep connections with our clients and design tailored financial strategies to meet their specific needs. This hands-on approach allows us to deliver actionable insights that truly empower them."

Tools and Resources at Their Disposal


The transition to an independent model can be daunting, but Reed shared his confidence in this process, especially with the resources Sanctuary Wealth provides. "Choosing Sanctuary has equipped me with the tools necessary for delivering an extraordinary level of service to my clients. The transformative nature of these resources has expanded my capabilities beyond my previous experience in the bank sector," he expressed.

Adam Malamed, CEO of Sanctuary Wealth, expressed excitement over the addition of Reed and Velorum to the Sanctuary network. He noted that the firm continues to attract high-quality advisors who seek the kind of freedom and flexibility offered through its platform. Malamed believes that Reed's move is indicative of a broader trend in the industry, where private bankers are recognizing the opportunity to expand their services while maintaining deep client relationships.

The Future of Wealth Management


As the wealth management landscape shifts dramatically, Reed's decision reflects a growing desire among advisors to establish their own firms. By embracing independence, these advisors can take ownership of their work and offer customized services that cater effectively to the needs of their clients.

Sanctuary Wealth continues to pave the way for such shifts, boasting over 125 partner firms across 32 states, with a combined $50 billion in assets on their platform. This growth is a testament to the increasing demand for independent advisory services that prioritize client relationships and personalized financial planning.

In conclusion, the welcoming of Velorum Wealth Management to the Sanctuary network is not just a momentous occasion for the firm but signifies a larger trend in the financial advisory industry—a move towards independence that empowers professionals to enhance client services and build lasting wealth.

Topics Financial Services & Investing)

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