Midea Group Unveils Innovative Integrated Kitchen Series at IFA 2025

Midea Group Elevates Modern Cooking with Integrated Kitchen Series at IFA 2025



On September 9, 2025, Midea Group, a prominent player in the global appliance market and listed on Fortune Global 500, made waves at IFA 2025 with the unveiling of its Integrated Kitchen Series. Designed at Midea's Milan Design Center, this innovative series emphasizes a perfect blend of style and functionality tailored specifically for contemporary European households.

The new series consists of three distinct lines: Essenza, Ispira, and Eleva, each optimized to meet various aesthetic preferences while ensuring top-notch performance.

Essenza Series: Practical Elegance for Everyday Living


The Essenza Series caters to young singles and couples who appreciate a blend of contemporary design and essential functionality. Its clean lines, subtle textures, and intuitive design create a visually appealing and practical cooking space. The deliberate balance of style and usability makes it a standout option for those seeking elegance in their daily kitchen routines.

Ispira Series: Refined Appearance with XPRESS Cooking Functions


For culinary enthusiasts desiring adaptability and enhanced cooking experiences, the Ispira Series is the perfect match. Featuring sleek black tempered glass and discreet LED displays, Ispira seamlessly integrates into both modern and natural decor. Technologically advanced, it showcases Midea's XPRESS MASTER system for efficient cooking and effortless meal preparation. Additionally, the dishwasher in this series is equipped with XpressWash, utilizing the Innowash Pro spray arm, which revolves at 720°, effectively eliminating 99.9% of germs for impeccable cleanliness.

Eleva Series: Unmatched Performance and Bold Design


Bringing a touch of bold sophistication, the Eleva Series is characterized by its audacious black finish and defined angular lines, reflecting a modern refinement. Its Easy Touch screens maintain a sleek aesthetic, ensuring ease of use. The line also features ECOMASTER technology powered by AI, promoting energy efficiency without compromising performance quality.

Partnering Brands: TEKA and Küppersbusch


Midea's commitment to elevated interior aesthetics is further complemented by collaborations with brands within the Midea Group. TEKA, known for its European roots, introduced its Van Gogh Series, which draws inspiration from artistic mastery, along with Infinity G1 and Neo Series, all integrating European elegance into modern homes. In addition, the luxury cooking brand Küppersbusch, with over a century of history, showcased its premium built-in series including Graphite and Matt Black, known for their distinctive designs and craftsmanship.

About Midea Group


Founded in 1968, Midea Group is not just a leading global technology company but also actively expands into various burgeoning sectors such as smart home solutions, industrial technology, construction technology, robotics, automation, healthcare, and logistics. With its strong presence and innovation, Midea ranks 246 on the Fortune Global 500 list for 2025, reinforcing its status as one of the world's largest appliance manufacturers. The company's vision for a smart home future is epitomized in this new Integrated Kitchen Series, setting the stage for a seamless cooking experience designed for the modern lifestyle.

For more information, visit Midea Group's official website or Midea.

Topics Consumer Products & Retail)

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