Covet™ Launches AI-Enhanced Estate Management Platform at Finovate
In a groundbreaking announcement made during Finovate Spring 2025, Covet.Life has unveiled an innovative platform designed to revolutionize estate management by leveraging the power of artificial intelligence (AI). This event attracted a remarkable audience of Registered Investment Advisors (RIAs), who were eager to discover how this cutting-edge technology could reshape the way they manage their clients’ wealth.
The Challenge Facing Wealth Advisors
The wealth management industry is encountering a significant challenge: up to 80% of heirs move their assets away from their parents’ advisors. This troubling trend is not necessarily a failure of service, but rather a reflection of generational disconnect between advisors and their younger clients. Many advisors find themselves at risk of losing significant Assets Under Management (AUM) due to a lack of established trust with the next generation.
Covet: A Bridge to The Next Generation
To combat this shifting landscape, Covet has positioned itself as a vital bridge between RIAs and their clients’ heirs. The new platform aims not only to diminish the risk of asset loss but also to actively cultivate enduring relationships within families.
Unveiling New Opportunities with AI
The essence of Covet's platform lies in its ability to uncover hidden assets—ranging from held-away IRAs to dormant accounts. By revealing these overlooked opportunities, advisors can effectively expand their managed portfolios and grow their AUM. The AI capabilities of Covet provide a comprehensive view of a client's complete estate landscape, empowering advisors to engage with families cohesively.
Covet emphasizes the importance of forging strong multigenerational bonds. By delivering shared and transparent insights into the estate management process, advisors can foster trust and strengthen their relationships with clients and their families over time. Being actively involved in discussions regarding personal wealth ensures that advisors remain essential to their clients’ financial legacies.
Beyond Traditional Management Tools
Covet's vision goes far beyond being a static vault for documents or a traditional planning instrument. It serves as a multifaceted management engine explicitly designed for advisors committed to organic growth and the retention of long-term client relationships. Through the platform, advisors can illuminate shadow assets, orchestrate diverse holdings ranging from real estate to digital properties, and elevate their value propositions to clients.
Strategic Advantages of Covet
Not only is Covet a software tool, but it represents a strategic edge in the competitive arena of wealth management. With its functionalities, advisors can drastically deepen their client relationships, achieve a fuller understanding of client wealth landscapes, and solidify asset security for future generations. Covet has recently been featured on the esteemed Kitces 2025 AdvisorTech Map, further affirming its significant market presence and transformative capabilities.
Company Mission and Vision
Covet's mission is to facilitate individuals in gaining control over their asset management through dynamic valuations of their financial holdings and personal property. Designed with a digital-first approach targeting the modern consumer, Covet empowers users to actively manage their estate assets, including often-neglected values and digital files.
The platform is SOC2 certified, ensuring that it meets rigorous standards for data confidentiality, integrity, and availability, thereby providing peace of mind to its users regarding their personal information.
For more information, reach out to Covet at their official website,
Covet.Life, or contact their press team under the provided contacts. Covet™ operates under BQuest, Inc., and remains committed to transforming the way wealth management communicates and collaborates with the next generation.