FrankCrum Enhances PEO Services as It Expands into Southwest Markets

FrankCrum Expands Its Reach in the Southwest



FrankCrum, a renowned professional employer organization (PEO), is making substantial strides by extending its services throughout Texas and Arizona. This strategic expansion aims to better cater to the needs of small businesses in regions witnessing significant population and economic growth. According to Michael Henry, Senior Vice President of Direct Sales at FrankCrum, both Texas and Arizona have experienced a 30% population increase since 2003, which is a testament to their dynamic entrepreneurial landscapes.

The company is bolstering its presence with dedicated sales teams in various key markets including Dallas Metroplex, Austin, San Antonio, College Station, Corpus Christi, and the Rio Grande Valley in Texas, as well as Phoenix, Tucson, Flagstaff, and Sedona in Arizona. With plans to establish offices in these cities, FrankCrum is dedicated to investing in regional growth, which reflects its commitment to personalized service.

"Our goal is to ensure that we connect on a deeper level with the business owners in these areas," Henry stated. The emphasis on local teams will help clients feel more connected, as they can now engage directly with representatives who understand their community and unique business challenges. Erika Hoffler will spearhead FrankCrum's efforts in Texas, while Mateo Zapata will lead initiatives in Arizona, focusing on both English and Spanish-speaking markets.

By leveraging a co-employment model, FrankCrum enables business owners to outsource time-consuming administrative tasks, allowing them to concentrate on growth and core operations. Business owners typically spend around 25% of their time on paperwork—tasks that FrankCrum can streamline through its comprehensive services, making operations far more efficient.

The expertise of FrankCrum provides clients with critical support in navigating complex payroll, HR, and compliance challenges, thereby reducing errors and mitigating risk. Additionally, FrankCrum’s resources, such as FrankAdvice, TrainingHub, MyFrankCrum portal, and AskEmma, empower clients to enhance their employee experience while maintaining high productivity levels.

Furthermore, FrankCrum is dedicated to supporting small businesses in honing employee retention strategies. The organization assists clients in providing competitive benefits to attract and maintain a dedicated workforce, which is vital for sustainability and growth in these rapidly expanding markets.

"Working with the entrepreneurial spirit that thrives in Texas and Arizona, we're here to assist those striving to enlarge their businesses," remarked FrankCrum, Jr., the CEO and Founder of the organization. With over 40 years of experience in this domain, FrankCrum is committed to simplifying HR for its partners, allowing them to establish healthier and more productive work environments.

As FrankCrum progresses with its national expansion, it remains focused on delivering excellence in services, ensuring that business owners can maximize their potential without being overburdened by administrative tasks. This growth phase offers a unique opportunity for FrankCrum to reinforce its principles of service, actively partnering with numerous businesses across the Southwest.

For those interested in understanding why FrankCrum is the preferred PEO partner, more information is available on their website at FrankCrum's decision-making portal.

About FrankCrum


Founded in 1981, FrankCrum has established itself as a leading professional employer organization, providing essential HR services, payroll, employee benefits, and workers' compensation solutions to over 4,700 businesses nationwide. With headquarters in Clearwater, Florida, FrankCrum strives to relieve employers of HR burdens while fostering an environment conducive to success. For further inquiries, prospective clients can visit FrankCrum's website or connect with them through social media platforms.

Topics Business Technology)

【About Using Articles】

You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.

【About Links】

Links are free to use.