EcoFlow Teams Up with Airi Taira for Disaster Preparedness Video Campaign
On September 1st, recognized as Disaster Prevention Day in Japan, EcoFlow Technology Japan, a company renowned for its innovative portable power solutions, has unveiled a collaboration with actress and talent Airi Taira. The primary aim of this initiative is to raise awareness and encourage readiness for potential disasters among the public through a compelling promotional video.
Airi Taira, who has a successful career in acting and also fulfills her role as a mother of four, knows the importance of preparedness firsthand. Having experienced the devastating Hanshin-Awaji earthquake during her childhood, she has a deep understanding of the necessity to protect lives and families. Airi has been actively engaged in disaster support and charity work across the country, emphasizing the message that being prepared at home safeguards the future. EcoFlow resonated with her commitment to this cause and aimed to communicate the significance of readiness from a mother’s perspective in the video.
The video was shot in a house studio in Tokyo, presenting a dramatization of life with and without power during a blackout, utilizing EcoFlow's portable power station DELTA 3 Plus. In recent disaster preparedness conversations, ‘at-home evacuation’ has gained attention due to challenges related to privacy and considerations for vulnerable members such as the elderly, children, and pets. The video centers around a family enjoying typical moments together in their living room—sharing meals, watching television, and playing with kids—highlighting the importance of maintaining a sense of normalcy even during emergencies.
In Airi's own words, escaping to an evacuation center with four children is an enormous challenge. It’s crucial to prepare in advance, as once a situation arises, it may be too late. Hence, her family focuses on 'sheltering at home.' She prepares essential items including sufficient drinking water, long-lasting food supplies, and plenty of diapers. If home is secure, avoiding evacuation centers and spending time together as a family in their living room offers solace to her children. Airi highlights, “Eating meals together can ease anxiety.”
Moreover, during a blackout, having a powerful portable power station like EcoFlow's DELTA 3 Plus allows for hot meals to be made easily, ensuring that a sense of regular life can be preserved. For Airi, protecting her family’s smiles in times of uncertainty is a shared sentiment between her and EcoFlow.
The DELTA 3 Plus boasts a capacity of 1,024 Wh and high output of 1,500W, capable of running appliances up to 2,000W thanks to its unique X-Boost technology. With this power source, even high-demand devices like IH stoves and microwaves can operate, enabling families to enjoy warm meals together, thus nurturing their spirits during tough times. Additionally, the DELTA 3 Plus can be fully charged from a wall outlet in just 56 minutes, meeting the urgent need for power in crisis situations and ensuring peace of mind for families. Users can also enjoy energy savings through smart features on the companion app that allow for optimal charging during off-peak electricity rates, making the device a smart disaster-preparedness partner that balances readiness with daily energy efficiency.
The initiative includes two highlight videos that delve into the new home evacuation options presented by DELTA 3 Plus during disasters:
Featuring: Airi Taira and others
Founded in 2017, EcoFlow aims to provide essential energy solutions through environmentally friendly technological innovations. It seeks to create opportunities for new lifestyles and business practices with clean power accessible to everyone. With headquarters in the USA, Germany, and Japan, EcoFlow serves over five million users across more than 140 countries and regions. Renowned for its powerful DELTA series, ideal for family camping, and the lightweight RIVER series, essential for outdoor activities, EcoFlow continues to lead the way in developing advanced clean power technologies for future generations. For more information, please visit the official website at EcoFlow.
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Airi Taira, who has a successful career in acting and also fulfills her role as a mother of four, knows the importance of preparedness firsthand. Having experienced the devastating Hanshin-Awaji earthquake during her childhood, she has a deep understanding of the necessity to protect lives and families. Airi has been actively engaged in disaster support and charity work across the country, emphasizing the message that being prepared at home safeguards the future. EcoFlow resonated with her commitment to this cause and aimed to communicate the significance of readiness from a mother’s perspective in the video.
Behind the Scenes of the Video Shoot
The video was shot in a house studio in Tokyo, presenting a dramatization of life with and without power during a blackout, utilizing EcoFlow's portable power station DELTA 3 Plus. In recent disaster preparedness conversations, ‘at-home evacuation’ has gained attention due to challenges related to privacy and considerations for vulnerable members such as the elderly, children, and pets. The video centers around a family enjoying typical moments together in their living room—sharing meals, watching television, and playing with kids—highlighting the importance of maintaining a sense of normalcy even during emergencies.
Airi Taira’s Insightful Thoughts
In Airi's own words, escaping to an evacuation center with four children is an enormous challenge. It’s crucial to prepare in advance, as once a situation arises, it may be too late. Hence, her family focuses on 'sheltering at home.' She prepares essential items including sufficient drinking water, long-lasting food supplies, and plenty of diapers. If home is secure, avoiding evacuation centers and spending time together as a family in their living room offers solace to her children. Airi highlights, “Eating meals together can ease anxiety.”
Moreover, during a blackout, having a powerful portable power station like EcoFlow's DELTA 3 Plus allows for hot meals to be made easily, ensuring that a sense of regular life can be preserved. For Airi, protecting her family’s smiles in times of uncertainty is a shared sentiment between her and EcoFlow.
Elevating Home-Based Evacuation with EcoFlow DELTA 3 Plus
The DELTA 3 Plus boasts a capacity of 1,024 Wh and high output of 1,500W, capable of running appliances up to 2,000W thanks to its unique X-Boost technology. With this power source, even high-demand devices like IH stoves and microwaves can operate, enabling families to enjoy warm meals together, thus nurturing their spirits during tough times. Additionally, the DELTA 3 Plus can be fully charged from a wall outlet in just 56 minutes, meeting the urgent need for power in crisis situations and ensuring peace of mind for families. Users can also enjoy energy savings through smart features on the companion app that allow for optimal charging during off-peak electricity rates, making the device a smart disaster-preparedness partner that balances readiness with daily energy efficiency.
Video Promotional Details
The initiative includes two highlight videos that delve into the new home evacuation options presented by DELTA 3 Plus during disasters:
Featuring: Airi Taira and others
Airi Taira’s Profile
- - Multiple talent & actress
- - Affiliated with RISINGPRODUCTION
- - Born on December 12, 1984
- - Hailing from Hyogo Prefecture
- - Married to Japan's J-League FC Tokyo player Yuto Nagatomo
- - Mother of four boys
Explore EcoFlow DELTA 3 Plus
- - Capacity: 1,024Wh
- - Fast charging in as little as 56 minutes via AC input (one of the fastest in the industry)
- - High output of 1,500W supports 99% of electronic devices
- - Highly durable LFP battery ensures a remarkable lifespan of up to 10 years.
About EcoFlow
Founded in 2017, EcoFlow aims to provide essential energy solutions through environmentally friendly technological innovations. It seeks to create opportunities for new lifestyles and business practices with clean power accessible to everyone. With headquarters in the USA, Germany, and Japan, EcoFlow serves over five million users across more than 140 countries and regions. Renowned for its powerful DELTA series, ideal for family camping, and the lightweight RIVER series, essential for outdoor activities, EcoFlow continues to lead the way in developing advanced clean power technologies for future generations. For more information, please visit the official website at EcoFlow.
More on EcoFlow Portable Power Stations:
Portable Power Stations
More on EcoFlow Solar Panels:
Solar Panels
Topics Consumer Products & Retail）
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