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IBJ Matching Experiences Remarkable Growth in Matching Numbers

IBJ, a leading company in the marriage matchmaking industry with the highest number of marriages in Japan, recently announced a significant increase in matching numbers through its service, IBJ Matching. The service has reported a remarkable 1.86 times growth compared to the same period last year, highlighting the importance of quality customer service. To celebrate this achievement, the company held its 10th Service Contest, where ten finalists were selected from a pool of 326 staff members across Japan.

Enhancing Customer Experience

This increase in matching success can be attributed to the exceptional hospitality provided by event staff, especially in easing the anxiety of first-time participants. In a survey conducted among 1,041 IBJ matching members, 70.3% stated that the staff's behavior significantly impacts matching outcomes. The responses revealed that participants expressed concerns about conversations and attending alone, indicating the importance of a welcoming environment.

Key Findings from the Survey

The survey results revealed that anxiety about meeting a suitable partner and the fear of not being able to engage in conversation were prominent among attendees. For example, 76.9% were worried about finding the right match, while 40.6% feared they might not connect with anyone at all. Additionally, communication skills and the ability to comfortably engage with others were highlighted as significant concerns.

Interestingly, the most critical element in participant satisfaction was the staff's service quality. In fact, 70.3% of respondents believed that staff's attentiveness and support had a direct correlation with their ability to connect with potential partners. The survey highlighted the following key attributes that participants appreciated:

• - Prompt time management and guidance (50.6%)
• - Thorough explanations when the process was unclear (49.5%)
• - Subtle assistance to avoid feeling isolated (43.4%)

The feedback emphasized the need for staff to provide reassurance without being intrusive, fostering an atmosphere of comfort during these events.

Positive Feedback from Participants

The survey included open-ended responses from participants that showcased the positive impact of the staff's service. One participant noted, "Upon entering the venue, I was greeted with a smile, which helped ease my nerves." Another mentioned, "I received great assistance when I was unsure about the seating arrangement, which was very helpful for me." Such testimonials underline the importance of creating a supportive environment for newcomers.

Continuous Improvement in Service Quality

To further enhance the matchmaking experience, IBJ has incorporated a feature allowing multiple matches to occur per event. The company remains committed to continuous improvement in its services, particularly in staff training and quality control. Feedback from participants has been overwhelmingly positive, highlighting the effectiveness of clear communication and personalized attention that ensures a safe and welcoming experience for all.

The Importance of the Service Contest

The 10th Service Contest, held on June 26, 2026, brought together the ten best contestants from the initial rounds. Each participant was evaluated not only on their adherence to manuals but also on their ability to communicate effectively with new attendees and provide comfort during irregular situations. The winners of the contest were:

• - Champion: Risa Miura (Umeda Store)
• - Runner-Up: Emi Niya (Event Party)
• - Third Place: Reon Ikki (Ginza Store)
• - Third Place (tie): Nana Terau (Event Party)

The contest organizers highlighted the necessity for staff to engage effectively with clients, particularly those nervous about attending. They emphasized the skill required to dissolve second-hand embarrassment and make clients feel at ease throughout the event.

Future Developments and Commitment to Quality

In line with their commitment to excellence, IBJ aims to elevate customer service standards across all branches. The initiative reflects a strong desire to transform customer anxiety into confidence and ensure every individual receives a personalized and enriching matchmaking experience.

In conclusion, IBJ Matching is not just about numbers; it is about creating meaningful connections and fostering an environment where people can feel secure and supported while seeking love. As the company continues to innovate and enhance their services, they remain dedicated to nurturing a sustainable social ecosystem, addressing Japan's societal challenges related to declining birth rates, and promoting joyful and fulfilling relationships.